June 18, 2020 — During this talk I will break down the actions we take to handle the firehose of information that flows through Slack and other mediums, and the lessons we learned along the way.

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June 18, 2020 — In this talk, I explore the components of a verbal brand, how to prepare for the shift from written content to verbal content, as well as the future of voice technology and how to prepare for it.

June 18, 2020 — There comes a time in most people’s careers where they make the leap from primary contributor to manager. While this looks different for everybody, together we’ll discuss some of the challenges, symptoms, and ways we can identify ourselves within our new role. We’ll also talk about what ‘success’ looks like and how managing tasks is different than managing people

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June 18, 2020 — In this talk, we’ll discuss the principles of Atomic Design, how to stop thinking of your content as “”pages”” and “”posts”” in favor of the concept of “”building blocks,”” and how to extend this mindset to utilize the potential of Gutenberg as it is now, and where it might be going in the future.”

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June 17, 2020 — For a long time, the ability to create powerful and dynamic web experiences rested in the hands of developers. Even something as simple as adding a call to action in the middle of an article could be a confusing process.

The recent release of the Gutenberg editor for WordPress, however, blows wide open the capability for editors themselves to create engaging content without needing to rely on unintuitive menus or painful workflows. At this talk, we will look at a few projects we’ve built using Gutenberg and discuss both the advantages and challenges of this new editor.

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June 17, 2020 — Kyle Maurer talks about his favorite tools for WordPress like Diff Checker, PHP Storm, Knock to Unlock, Chrome Dev Tools. Sit and stand desk, Keyboard shortcuts, filtering your inbox, Turn off notifications, Remove social media apps. Local development (i.e. Desktop server), Git documentation, code peer review, WP Cli, Foundation (CSS framework). Stop using sliders in your UI, use more text emails, Wordcrash to travel, let unused domains to expire, leave positive comments, Plugins: User Switching, Query Monitor, Debug bar & console, Jilt Dashboard, Holler Box, GitHub Updater. Career: Invest in reputation, Volunteer & speak at WordCamps, Sit with strangers, Join a Toastmasters club, Interview peers, Real Life: Remember names and faces, get out more from home, listen to podcasts, give more shoutouts, ping people more just to say hi

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June 17, 2020 — Are you working hard trying to grow your agency / freelance business but things just aren’t gaining momentum? Let’s look at seven steps to sustainability that I’ve learned in my time as the co-founder and CEO of a WordPress shop. We grew from our couches to a full crew to acquisition in just five short years. I’ll share these key concepts with you in hopes of helping you drive sales, improve process, and increase your margins. If you’re a project away from dusting off your resume to get a “real job” – attend this workshop to see if you can make impactful changes to keep your entrepreneurial dream alive!

June 17, 2020 — As WordPress developers, there comes a time when you wish you can connect the different web apps you use daily or even automate some of the tedious tasks.

Well, thanks to the many great web tools out there, yes indeed you can do that, and with no coding needed.

In this talk, we will look at some of the popular and powerful web tools available, and how you can use them and WordPress together to automate your posting, create leads from form entries, schedule periodically SMS and many more.

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June 17, 2020 — This talk will help designers, developers, and owners approach their software project, such as a WordPress website, from the perspective of “product” and context of use of “users”, with a 7-pronged cyclical strategy that accommodates every aspect of user experience design. By the end of this workshop, the audience will come at a website with content suitable for defined users informing their choice of design, that is “theme”, rather than bend a “theme to their will”. They may thus be capable of architecting usable, useful, and satisfying software (websites, mobile apps, etc) with WordPress.

June 16, 2020 — COPE (Create Once, Publish Everywhere) is a technique which allows to publish content across different platforms from a single source of truth, enabling to feed content to dissimilar platforms such as web, emails, or an iOS or Android app, while minimizing the amount of duplicated information and reducing maintenance to the minimum possible. Through Gutenberg, WordPress splits the post content into blocks which can be handled independently, thus enabling the implementation of the COPE strategy. This makes WordPress an ideal platform for hosting the content that will be distributed to different platforms. In this talk we will take a look into a WordPress-based architecture to implement COPE, and how it works.