September 15, 2019 — The presentation will explain when and how to create & grow your team to scale your business.

Questions to ask yourself before posting the job opportunity, questions to ask applicants, contracts to have in place, how to pay them, how to manage projects and how to keep them loving their work, loving you and most of all loyal and raving contractors/employees.

I’m not an HR pro, accounting pro or legal pro, I’m a fellow WP pro and have built an amazing team of contractors who love me, our work together and due to their raving about me, I have been asked by others how I’ve built my team and how they can do it too. I’d love to share my process and help others grow their team and scale their business as I have.

September 15, 2019 — WordPress is an excellent option for getting a great idea to market in a short amount of time.

Some might call it “cutting corners,” but when a project calls for a quick turnaround to get traction and test viability, the right combination of plug-ins and custom code can be just what is needed.

Our real estate tech startup has decided to utilize WordPress to launch a pilot program with select clients in order to get vital customer feedback and make a quick entry into our market. Here’s how we’re doing it.

September 15, 2019 — Growing toxicity on Twitter, Facebook’s Cambridge Analytica scandal, algorithmic feeds, and a myriad of other problems have opened our eyes to the ever-growing costs of social media. Walled gardens have trapped us with the promise of “”free”” while addicting us to their products at the cost of our happiness, sense of self, sanity, and privacy. Can we take back our fractured online identities, data, and privacy to regain what we’ve lost?

I’ll talk about how I’ve used IndieWeb related technologies in conjunction with WordPress as a replacement for my social presence while still allowing easy interaction with friends, family, and colleagues online. I’ll show how everyone can easily use simple web standards to make WordPress a user-controlled, first-class social platform that works across domains and even other CMSs.

Let’s democratize social media using WordPress and the open web, the last social network you’ll ever need to join.

September 15, 2019 — You can produce the best content, but if it is created and broadcasted to the wrong audience, it can fail miserably.

The more you know your audience and speak to them with your content the better your chance to succeed.

September 15, 2019 — Weekly news reports of data breaches have unfortunately become the norm. Remaining one-step ahead of today’s ever evolving security is vital to not only protecting your own data but also your clients’ data. Performing audits are an important part of the process to ensure you’re protected.

In this session we go beyond security plugins and we’ll review proper security practices, auditing methods, as well as what to do in the event of a data breach.

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September 15, 2019 — There are many different ways and methods for including CSS and JavaScript in your WordPress themes and plugins. There are also many different related topics around this subject.

Properly enqueuing assets can improve your site’s performance and reusability. In this talk, we will cover best practices and topics including (but not limited to): conditional tags, localizing data, WordPress helper functions, and the $post object. This talk will feature live-coding examples, ideal for hands-on learners.

September 15, 2019 — Considered adding the official open-source eCommerce system to your WordPress site? Learn about how to do it right, whether you are selling products, services, subscriptions, events, memberships, donations, or even doing your invoicing off your website. Understand the benefits of the official theme Storefront and officially sanctioned extensions, as well as popular community plugins and best practices for safe customization with Code Snippets and child theming, even where to use your favorite page builder tools and where you probably shouldn’t plan to use them.

September 15, 2019 — Having a solid backup strategy can save your life in times of an extreme website crisis. No one wants to lose any of the hard work they have put into their site and why should you ever have to if you are backing things up.

This talk will set you up for success outlining a fool proof backup and restore process that can run on autopilot. Also covered will be a walk through basic security measures to limit the need for full site restore.

September 15, 2019 — You might have heard about accessibility, and you might have also brushed it off as a ‘nice-to-have’, thinking it’s only for websites with users that have severe disabilities. Well, that’s simply not true; there are huge benefits that will help a huge majority of your users. Making your website more accessible will improve the user experience for everyone, help those that need an extra hand navigating through your site, and will even boost your SEO!

September 14, 2019