September 5, 2025 — AI is becoming standard in content workflows—but too often, it comes at the cost of data privacy, long-term ownership, and open standards. What if WordPress could help you do AI differently? In this workshop, we’ll go hands-on with ClassifAI and local LLMs to explore how AI features can be built ethically and scalably—from alt text generation to semantic classification to content summarization. You’ll learn how to configure ClassifAI with a local model via Ollama or any compatible runner, using the new AI Services plugin developed by the WordPress Core AI Team. We’ll walk through real-world use cases and show how teams can reduce third-party dependencies while speeding up editorial flow—especially useful for enterprise content teams, agencies, and hosts. You’ll leave with a working configuration (or clear path to one), plus a roadmap of how these tools are evolving across the WordPress ecosystem. Bring your laptop and a local or staging WordPress site if you’d like to follow along. Whether you’re building for one site or 10,000, this workshop will help you make AI work for you—not the other way around. Prepare for this workshop here! Presented byJeffrey Paul

September 5, 2025 — In this hands-on workshop, students will build and launch their own professional portfolio websites using WordPress — no coding required. Perfect for designers, developers, creatives, and anyone starting their career, this session will guide attendees through choosing a theme, customizing their site, and publishing it live. All participants will leave with a fully functioning portfolio, making this an ideal first step into the world of web publishing.

September 4, 2025 — In this session, I will delve into the exciting world of integrating WooCommerce and Python to create robust, scalable solutions for WordPress. We’ll explore how WooCommerce webhooks can be effectively implemented using Python to automate processes, streamline workflows, and enhance your website’s functionality.

I’ll walk you through practical examples of using Python to handle real-time data synchronization, manage order processes, and extend WooCommerce capabilities beyond standard plugins. You’ll also gain insights into scaling WordPress integration with Python by leveraging powerful tools and libraries that simplify complex tasks.

Whether you’re a developer looking to optimize your WooCommerce store or a tech enthusiast curious about WordPress-Python integrations, this session will provide actionable knowledge and inspiration to take your projects to the next level. Join me to discover how to harness the power of Python to transform your WordPress experience!

Presentation Slides »

September 3, 2025

September 3, 2025 — “Unlock Developer Superpowers with AI” will equip WordPress developers with actionable strategies to leverage artificial intelligence as a powerful coding assistant, covering everything from real-time coding aids like intelligent autocomplete and “vibe coding” platforms, to strategic planning and execution with AI. Attendees will discover how to supercharge existing codebases through AI-assisted refactoring, adding automated testing, and documentation, integrate AI into their GitHub workflows and command line, and master prompting techniques to ensure high-quality, WordPress-standard results, ultimately transforming their development process to build better projects faster, understanding AI as an augmenter of their skills, not a replacement. Presented byAdam Silverstein

September 3, 2025 — I’ll cover testing in WordPress and guide attendees on how to get more involved with testing. We’ll discuss what testing is and why it is done. The types of testing in WordPress and an overview of each: Automated testing (unit and end-to-end tests), User testing (how to get involved in testing patches and giving feedback to move the project along), and Beta testing (testing during release cycles and calls for testing). We’ll follow a couple of flows and examine some useful trac keywords and github issue tags. Finally, I plan on sharing some helpful tools and resources to aid in getting involved with contributing to the WordPress project by testing. Presented byEvan Mullins

September 3, 2025 — Has a client ever wasted your time in a consulting session? Ever had a one-hour consultation turned into 3? Have you experienced the sinking feeling that comes when you leave the consultation and realize you failed to ask a key question? This talk provides answers to these issues and more. Attendees will leave with a clear, memorable outline to manage the client consultation. Key Takeaways: Why you need a strategy for that first discovery meeting The purpose of the discovery meeting: what it is and isn’t A memorable outline to manage the discovery conversation Presented byNathan Ingram

September 3, 2025 — Big ideas don’t scale on inspiration alone—they scale on systems. In this talk, Tammie Lister makes the case for treating systems thinking as a core strategic tool, not just a design discipline. From building resilient design systems to structuring AI workflows, she’ll show how the most effective work happens when strategy and systems are inseparable. You’ll learn how to architect flexibility into your tools, reduce friction in your processes, and design for the long term, without sacrificing creativity. Whether you’re navigating complexity in teams, tools, or technology, this talk will reframe how you think about structure: not as a constraint, but as your most significant advantage. Presented byTammie Lister

September 3, 2025 — Artificial Intelligence is no longer just a novelty. It is becoming an essential ingredient in how we build, publish, and connect online. In this session, I’ll take you into my Cozy AI Kitchen to demystify how AI really works, why it matters to the WordPress ecosystem, and how builders can approach it with both curiosity and care. Rooted in my book How To Speak Machine, I’ll explore the pivotal shift we’re living through: machines that appear to “speak human.” WordPress itself has always carried a poetic tension. It was built for publishing prose, and it is powered by a community that also sees code as poetry. Now, with AI entering the picture, we face a moment where both the poetry of words and the poetry of code are being reshaped by machines. You’ll leave with a clearer understanding of AI’s fundamentals and a perspective on how this evolving technology can be used not only to automate, but also to inspire creativity. AI can generate endless blog posts or even code on its own, yet its true value may be in sparking the words and the code that only you can create.

September 3, 2025 — Have you ever celebrated a record-breaking month, only to find yourself scrambling for leads the next? You’re not alone. Revenue instability is one of the most common and fixable problems in the web agency world. In this session, former agency owner and Atarim founder Vito Peleg reveals the real reasons agencies struggle with unpredictable income—and shares the exact playbook he used to break the feast-and-famine cycle. Presented byVito Peleg