August 19, 2018 — You don’t need to be a coder to run a WordPress plugin business, but it has implications (and opportunities).

Ben Ramsden shares his journey since 2014 with GFChart, a premium extension to Gravity Forms.

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August 19, 2018 — Regardless of its size, the most critical pillar of maintaining and growing your business is going to be servicing clients. For some of us, this is one of the most invigorating parts of what we do, for others, it can be one of the hardest.

In this talk the speaker will propose answers to the following questions:

1. How do you keep sensible boundaries with your clients?
2. How do you say NO without ruining your relationship with your client?
3. How do you make your client an ally instead of feeling like they’re an interruption?
4. How will really serving your client actually serve you?

In the whole gamut of clients, from solopreneurs to international global corporations, one thing is constant, you need your them more than they need you. How this often plays out is that you find yourself bending over backwards to keep them happy… sometimes to your own detriment.

In this talk you’ll learn how to make yourself indispensable to your clients, without becoming a doormat.

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August 19, 2018 — Following from Luke’s talk on the Future of Web Content we’re kicking off a special panel on Gutenberg (new WordPress Editor).

We’ll start by taking Gutenberg specific questions from the audience and field them to our expert panellists, then if we have time we can move on to more general WordPress related questions and issues for our panel to help you with.

August 19, 2018 — With a market spanning DIY to Enterprise, WordPress has cemented itself as the tool of choice for nearly 30% of the world’s internet creators.

We celebrate the robust content engine and the thousands of themes available, but with so much ‘done for us’, where does the role of designer fit within the WordPress environment, and how can we continue to use design to influence and shape the experience of WordPress for businesses, developers, DIY’ers and their respective audiences.

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August 19, 2018 — For far too long SEO companies, affiliate marketers, webmasters and business owners alike have tried to ‘game the system’ in order to rank their websites.

To ‘cheat’ their way to the first page of Google. But in 2018, with AI casting an Orwellian shadow over Search Engine Optimisation like never before, and the landscape of search (both organic and paid) shifting like sand beneath our collective feet, it’s time to re-evaluate our approach to what makes a website ‘great’ in Google’s eyes.

Google has over 200 ranking signals and over 10,000 sub-rankings signals, all tasked with working out who goes where in Google search.

In this talk, we cut through the digital skullduggery and online obfuscation to reveal the ‘Top 10 things every website needs to do to own their business vertical in 2018’.

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August 19, 2018 — In this session I’ll demonstrate how you can use the WordPress and WooCommerce REST APIs to seamlessly integrate your business applications with your webstore and remove any duplication and double data entry by:

downloading WooCommerce Orders into your internal CRM
uploading Products and Images from your internal CRM to WordPress and WooCommerce
use Webhooks to receive instant notifications of new WooCommerce orders
If you haven’t used the WooCommerce REST API or not sure why you might use it this session will show you the benefits of integrating with the WooCommerce API.

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August 19, 2018 — Ecommerce is evolving and brands can do a lot to move the needle for their businesses if they know the right strategies to use.

Learn about the most relevant trends in ecommerce right now and how you can put them into practice immediately.

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August 19, 2018 — This talk is aimed at users to get the most out of their WordPress publishing experience.

Kristen’s talk will include some of the overlooked parts of WordPress admin such as:

The Help menu.
Screen Options.
Drag & drop media.
Inserting multiple images at once.
Use the Edit Selection section of media dialogue.
Page Ordering.
Bulk Edit.
Emoji.
And many more!

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August 17, 2018 — Learn the steps Alex took to set up his business so he could delegate anything from billing to entire programming projects to other freelance professionals.

August 17, 2018 — SEO is not Rocket Science, as a matter of fact, SEO on WordPress is very easy! You have to care about a few things, do a few things, don’t do a few things and you will end up with a technichal search engine optimized website in no time! Then you can start with the real work: content and marketing a.k.a. content marketing. This talk is about the few things to care about, the few things you have to do, the few things you do not have to do and what to focus on when the real work (content & marketing) starts.

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