November 16, 2017 — It Takes a Village and WordPress – How being a WordPress developer helped me to find support and a new and better life in Bulgaria.
The unexpected advantages of being a WordPress developer when trying to have a better life in an unknown country.
How knowing WordPress helped me to find support, new friends and a wonderful community in rural Bulgaria.

November 16, 2017 — Email marketing is often seen as an old-school marketing tool. On the contrary, email marketing it is still evolving and continues to grow. I believe building a big email subscription base is a very good tool that goes a long way in marketing up-to-today.

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November 16, 2017 — My first year as a developer I felt like all I did was ask google to do my work for me. And now almost 5 years later I am a WordPress theme developer. The art of stealing explains how I began my career tinkering with pre written code to writing my own widgets, plugins and themes. Research, copy, paste and repeat was my methodology and one anybody can adopt.

November 16, 2017 — Going viral has been the holy grail of content creators and we should realise that there is room for everyone, but not just at the top. There are several ways to become successful in content creation and it’s about time we explored them all. Let’s change the game.

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November 16, 2017 — If you are a WordPress developer, you are likely familiar with the basic hooks like init, wp_enqueue_script, and wp_footer. These are the bread and butter of WordPress development. WordPress has a whole world of advanced hooks and filters and combined with OOP, autoloaders, or clever file requirements you can use these to make your code smaller, faster, and better.

November 16, 2017 — It’s pretty well-known that landing pages follow a psychological model designed to get people to do what you want them to do. But that doesn’t mean that they have to be manipulative. It’s possible to write meaningful sales and landing pages that market your product or service in ways that connect with your right people. Then, it’s the connection that sells, and not because you’re being coercive, but because you’re actually illustrating that you can be of service to them.
In this presentation, you’ll learn how to use compelling language that doesn’t manipulate people’s pain or fear, and how to close a sale on your website that you can feel good about.

November 16, 2017 — Do you have data and lists you keep having to massage to make it useful for your project? Have you heard of regular expressions but been frightened by the Klingon-looking examples? Fear no longer!

I’ll demystify regular expressions and show you how best to do them in PHP. We’ll cover the syntax and functions that make PHP a great text-parsing language, and give you the foundation to learn more.

As a bonus, I’ll give you two cases people often use as examples for regexes that PHP gives you better native ways to accomplish.

November 16, 2017 — Hosting providers are as numerous as the stars, and what they offer can be just as varied. Learn some lingo and evaluate what your unique needs are to choose the solution that not only gives you the POWER to run your website, but the peace of mind to sleep at night. I will not be “naming names” but supplying information for what you should be looking for!

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November 16, 2017 — This talk will cover best practices that you can use to get effective support from theme and plugin shops as a freelancer, blogger, agency, enterprise, or government client.

From the other side as a customer support provider, this talk will also discuss best practices that you can use to provide effective support to your customers for your theme, plugin, or service.

November 16, 2017 — As developers, we constantly strive to do better. Whether it’s writing better code, making a more performant site or just doing it faster; with automation you can have your cake and have robots feed you it too. You’ll work faster and get feedback on how to make it better.

This presentation is for front end developers who want to push themselves to be better, whether using a WordPress backend or not. After this presentation I hope that you feel empowered to find new ways to make your life as a front end developer better and your code even more awesome than it already is.

– Get feedback on coding standards and issues
– Minimize site assets automatically
– Generate and update image sprites and have your css updated for you
– Run several performance scans and aggregate them into a report
– And more!