November 10, 2025 — Aprovecha la potencia de N8N y su gran conexión con la IA para llevar tu web a otro nivel. En esta charla enseñaré varios usos prácticos y muy útiles de esta potente herramietna de automatización fácilmente aplicables en una web con WordPress

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November 10, 2025 — En esta charla veremos cómo construir un POC (Proof of Concept) real con IA generativa. Tomaremos una idea que puede aparecer en nuestra cabeza cualquier día, y le daremos forma utilizando algunas herramientas de IA hasta que acabe en la web como una prueba realista que los usuarios podrán usar. Basado en experiencias reales y errores cometidos durante los últimos años y fácilmente replicable por cualquier asistente a la charla.

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November 10, 2025 — Traditional Development Manual coding, limited testing, and time-consuming debugging cycles characterized traditional WordPress plugin development. Modern Challenges Increasing complexity of WordPress ecosystem Security concerns and vulnerabilities Performance optimization requirements Time-to-market pressure AI-Assisted Development Benefits AI tools accelerate development, improve code quality, reduce technical debt, and help maintain WordPress coding standards. Prototipado de Funciones Inteligentes para WordPress Desarrollo Tradicional El desarrollo tradicional de plugins para WordPress se caracterizaba por la codificación manual, pruebas limitadas y ciclos de depuración que consumían mucho tiempo. Desafíos Modernos Creciente complejidad del ecosistema de WordPress Preocupaciones por la seguridad y vulnerabilidades Requisitos de optimización del rendimiento Presión por reducir el tiempo de lanzamiento al mercado Beneficios del Desarrollo Asistido por IA Las herramientas de inteligencia artificial aceleran el desarrollo, mejoran la calidad del código, reducen la deuda técnica y ayudan a mantener los estándares de codificación de WordPress.

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November 10, 2025 — The past few years have seen the grounds of web publishing and SEO standards shake hard and often. It’s been a huge challenge to keep up with Google updates and Ai engines. What my experience has taught me (and my dismal amount of trials and errors) is that the secret to keeping steady is to serve our readers first. However, building a solid content strategy is a very complex, multi-step endeavor that requires insight on our audience and business model, a lot of research, some technical knowledge, and a variety of tools. In this session I’d like to discuss how to figure out what our audience really wants, what search engines expect from us, and how to produce high quality content out of the equation. I will also broach the technological and cultural shifts that AI have brought to the scene in the past year, because the future is daunting, and we all need a good therapy session. I hope that my talk will help many content producers come to a better understanding of what they are facing, and how to come out of it successful. Estrategias de contenido resistentes a terremotos Durante los últimos años, los cimientos de la publicación web y los estándares de SEO se han visto sacudidos con fuerza y frecuencia. Ha sido un reto enorme mantenerse al día con las actualizaciones de Google y los motores de inteligencia artificial. Lo que mi experiencia me ha enseñado (y mis innumerables intentos y errores) es que el secreto para mantener la estabilidad es poner a nuestros lectores en primer lugar. Sin embargo, construir una estrategia de contenido sólida es una tarea muy compleja, que consta de múltiples pasos y requiere conocimiento profundo sobre nuestra audiencia y modelo de negocio, mucha investigación, algo de conocimiento técnico y una variedad de herramientas. En esta sesión, me gustaría hablar sobre cómo descubrir qué es lo que realmente quiere nuestra audiencia, qué esperan los motores de búsqueda de nosotros y cómo generar contenido de alta calidad a partir de esta ecuación. También abordaré los cambios tecnológicos y culturales que la IA ha traído consigo en el último año, porque el futuro puede ser desalentador, y todos necesitamos una buena sesión de terapia. Espero que mi charla ayude a muchos productores de contenido a comprender mejor los desafíos a los que se enfrentan y cómo superarlos con éxito.

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November 10, 2025 — Join WordPress co-founder Matt Mullenweg for a live Town Hall session at WordCamp Canada. This is your chance to connect directly with the person who helped start it all, as Matt takes questions from the community and shares his perspective on the future of WordPress, open source, and the evolving web.

Expect an open, wide-ranging conversation touching on topics like AI, Gutenberg, the power of the community, and what’s next for WordPress in a changing digital landscape.

Come curious, come ready to ask questions, and come be part of the dialogue that continues to shape the platform we all build on.

November 10, 2025 — Some of us love managing servers. For most WordPress developers, though, they’re a necessary evil we’d rather offload. We pay for hosting to avoid the hassle, but that doesn’t magically fix everything. You’re still worrying about whether your site can handle a traffic spike and often overpaying ‘just in case.’

Well, that’s what serverless WordPress aims to fix. With a serverless approach, you genuinely pay only for what you use. Meanwhile, you get an infrastructure that can go from zero traffic to handling thousands of visitors in seconds.

This talk will go over serverless WordPress and how it works. You’ll learn how it differs from regular WordPress hosting with a traditional server setup and why it’s a game-changer for demanding sites like WooCommerce and how it can transform your development workflows.

We’ll finish by sharing stories from the trenches about conquering massive traffic and cutting costs. We’ll also go over tools and projects you can use to deploy your serverless WordPress site.

November 10, 2025 — Once upon a time, I was envious of a friend’s freshly-published book. I told her I was happy for her, and that it was also a goal of mine to publish a book, but I wasn’t sure what I would write about. Her reply: “well, you practically have it written already!”

I had been a blogger for the Rochester, New York newspaper’s business section. I wrote tips, ideas, and how attention to small things could turn into good marketing. It was published online (and often added to the print edition). She suggested I take those posts and turn them into chapters.

So I did. My book, “A Good Firm Handshake (and other essential business tips)” was born. It wasn’t necessarily easy, but it wasn’t too difficult either. And most importantly, if I could do it, you could too.

Want to learn my process? Join this session for tips on writing, gap-filling, cover design, evaluation, editing, and publishing.

Then you, too, can be a published author.

November 10, 2025 — The future of WordPress is already here – the block editor and the site editor. They provide a true flexible WYSIWYG experience, where content editing teams can create the layouts and designs that they want. But that flexibility can come at a cost – off-brand pages, content that does not meet accessibility standards, an overwhelming number of options that take too long to use, etc.

As website builders – designers and developers – we need to put more thought into this content editor experience. We need to curate the editing experience, provide the appropriate guardrails to ensure that the content editor team can do their job in the CMS quickly and efficiently. We need to build the future of content editor interfaces on top of the block editor.

This session will help agencies, freelancers, and designers and developers better understand why they should put some attention to the content editor experience when building a new website, and what tools and tricks they should (or shouldn’t) turn to to do so. It will also help content editors know how to deliver feedback on their experience, by knowing what is possible to customize and what questions they should ask.

November 10, 2025 — What does it take to lead a WordPress release or any major open-source initiative without writing a single line of code? In this talk, I’ll walk through how I’ve helped shape and ship multiple WordPress releases by leaning on product thinking, project management skills, and “glue work”.

You’ll hear the story of a contributor who moved from helper to release deputy to AI team lead all without commit access. Along the way, we’ll explore the often-invisible roles that keep WordPress moving: coordinating feedback, managing timelines, nudging consensus across Slack and GitHub, and motivating volunteers across time zones. I’ll share practical tools, patterns, and gotchas for leading distributed contributor teams, with a focus on how you can lead even if you’re not an engineer.

Whether you’re a project manager, designer, or just someone who makes things happen, this session will help you: Recognize what leadership looks like outside the code, Understand the real impact of “glue work” in open source, Find your place in the WordPress project and level up your contributions, Leave with clear ways to get involved in releases, roadmap work, or contributor organizing.

November 10, 2025 — It’s been over four years since the original Invisible CMS presentation and so much has changed. cough AI cough Create your own “Invisible” platform for your customers, and grow your business! It’s all about creating a business with WordPress/WooCommerce while not being WordPress/WooCommerce. Learn that customers don’t focus on a specific CMS/Platform, but on solutions; and developers need to provide more than just a “built on.” Reimagine what you are solving, integrate 3rd party technologies, and sell a solution to grow.