June 27, 2019 — What is a featured snippet and why should you care? If you woke up today thinking you can succeed in SEO doing the same thing you did yesterday, you would be wrong. In 2019, the answer to ranking at the top of Google and driving more traffic is this: optimize for featured snippets (aka “Position 0.”). Come to this session and find out what featured snippets are and how to optimize for them, how to start showing up for voice search, and how to drive more traffic without creating new content or getting more backlinks.

August 2, 2018 — “When it comes to website traffic, the world is your oyster! Except for two small things: money and time. Unfortunately, we know that just because we have an awesome WordPress website, the traffic is not going to automatically come our way. We have to have a strategy. Success in generating brand awareness, website traffic, and ultimately conversions comes from having clarity and diversifying our efforts.
If driving more traffic to your website is important, and you need to take your efforts to the next level, come to this strategy session. We’ll discuss when you should “pay” for traffic and what activities are best, and when you need “free” traffic like from organic SEO. Let’s discuss which mix of activities is right for you and your business! “

January 10, 2018 — SEO in 2017 requires a mix of foundational best practices, following trends and updates, understanding the nuances for your industry, and making continuous improvements. Come to this workshop prepared with your keyword list, WordPress, Google Analytics, and Google Search Console (if you have it) account information handy.

October 19, 2017 — Come join Jenny Munn and Mickey Mellen for a two-hour session on Search Engine Optimization in 2017.

We’ll talk about what’s new with Google, such as the push for SSL and new tools like AMP, and show you what basic changes you can make to improve your site’s visibility and to drive more traffic and conversions. Get ready to roll up your sleeves and come prepared with your keywords and questions.

October 19, 2017 — Come join Jenny Munn and Mickey Mellen for a two-hour session on Search Engine Optimization in 2017.

We’ll talk about what’s new with Google, such as the push for SSL and new tools like AMP, and show you what basic changes you can make to improve your site’s visibility and to drive more traffic and conversions. Get ready to roll up your sleeves and come prepared with your keywords and questions.

April 8, 2016 — We’ll have a panel of local SEO Experts Tom Nguyen, Jenny Munn and Mickey Mellen, answering your questions and discussing the latest changes and techniques to help get your site to the top of Google.

July 2, 2015 — I’d love to share my story of how I learned to optimize my freelance copywriting WordPress website when I started my business 6 years ago. Through successfully applying DIY SEO and learning from the school of hard knocks, generating passive consistent leads helped sustain my business and take me from copywriter -> SEO copywriter – > SEO training and consulting for other small to mid-sized businesses and design agencies.

July 2, 2015 — Will your website get loved on? Or shot down? Get ready for this honest, no-holds-barred critique of websites submitted by you, the audience. If you’re brave enough to put your website in front of our panel of experts – design, SEO, technical, and content – you’ll be richly rewarded and armed with great feedback, advice, and a game plan of how to take your site to the next level. The entire audience will be sure to enjoy this fun session and walk away with actionable insights for your site and your business.

April 17, 2015 — Sure you can piecemeal SEO tactics together, but do you really know what it takes to win the SEO game in 2015 and beyond? In this workshop we’ll discuss the latest and greatest with organic search engine optimization, as well as how to roll up your sleeves and understand the strategy that goes beyond just “have a fast website,” “be mobile responsive” and “work your keywords into the copy.”

Presentation Slides »

April 11, 2015 — Join us and find out best practices for home page content and design. If you’d like to get some feedback, this is the place for you. Be prepared to give us your website URL and we will tell you like it is!