July 6, 2017 — Have you thought about starting a blog but don’t where to start? In this talk, you will hear the thought processes that went behind the start up of tinykitchenbigfood.com, a food blog, last year. In an easy and practical way, he will share the top four take-aways on content creation and blogging for new bloggers including: A) Avoiding “paralysis by analysis” and comparisons to established sites, B) Start writing for YOU, C) Learn more about WordPress and SEO as you go, D) How to find your voice with in your niche.
June 16, 2017 — Never face the “blank page blues” again! In this presentation from blogging pioneer and Copyblogger founder Brian Clark, he reveals his process for developing a winning content strategy for any niche or industry. This simple 5-step process will provide you with the hands-on methodology that you can use to understand exactly who your audience is, what information they need, and how they need to “hear” that information.
May 6, 2017 — This session will go over Bloggers need to Podcast to stand out from the crowd. How to best add a podcast to a WordPress site. Where to promote and submit your podcast. And of course a Q&A for the Audience.
April 13, 2017 — You do not have to be a professional photographer to take (and find) quality photos for a website. Anyone who learns basic photo composition. Composition will be discussed. Learn how to take top-notch photographs geared specifically for implementation in website design.
April 13, 2017 — Professione Blogger.
La mia ricetta per far crescere un blog verticale con WP: i plugin necessari, le caratteristiche dell’hosting, l’analisi del mercato, la redazione di un piano editoriale da urlo con SEO naturale.
Obiettivo: raggiungere la soglia di 100mila pv/mese per iniziare a monetizzare il blog.
April 3, 2017 — “If you blog it, they will come.”
Unfortunately this Field of Dreams reference isn’t true. These days, if you blog it, post it to Facebook, Instagram, Pinterest and send it to your email list, they *might* come. Learn inside tricks to help leverage social media to grow your website plus create engaged, loyal fans and customers.
March 30, 2017 — Blogging can be one of the best methods for driving inbound leads into your business. Yet, the biggest challenge many small business owners face is not whether they need a blog, but how to build a blog that brings in business.
March 10, 2017 — Remember what it was like when you first set up your blog? You were full of piss and vinegar and incredibly excited. It may have sustained you during a rocky time at work or in your personal life. It was a life force that energized you. After all, people would be reading what you had to say.
Then it happened. Your blog moved from being a life force to a life suck, taking away all the joy that you originally had. Updating it became a chore; you exhaled an audible groan every time you opened up wp-admin. Your blog turned into a vampire (and not of the Twilight variety).
This talk is geared around the four types of blog vampires I’ve encountered and strategies to help make personal blogging fun again. Regardless of where you are on your blogging journey, vampires abound, including:
The No One Is Reading My Blog Vampire—this is where a blogger becomes so despondent after realizing that no one, not even their friends and family, are reading their blog
The Keeping Up with the Jones’s Vampire—this is where a blogger starts comparing themselves to others and has a feeling of inadequacy/jealousy
Getting Caught Up in the Fame of (Minor) Celebrity—this is where the blogger gets an inkling of fame and PR people reach out along with the endless invites; but it’s to things they may not care about
The Administrative Vampire—this is where the blogger gets mired down in all the SEO/tagging/socialing/posting minutiae and hates life
All these vampires make you want to just give up. But that flicker of light from the life force still draws you in. You feel confused on what to do and mostly trapped—I mean, isn’t this supposed to be fun? Having personally experienced all of these types of blog vampires, I’ll walk through strategies to vanquish them so you can enjoy the joys of blogging once again.