March 24, 2014 — On vous pose régulièrement cette question ? Moi, c’est tous les jours ! Mais alors, quel est exactement le prix d’un site WordPress ? Comment le définir ? Comment le justifier ? Quelles bonnes pratiques mettre en place pour faire perdurer cet écosystème communautaire ?
Pas besoin de le répéter, WordPress fait le buzz ! CMS Open Source gratuit il permettrait de monter un site professionnel en moins de 5 minutes, sans connaissance de l’informatique (lol !).
Le fait que ce soit une solution gratuite, ou bien encore face à cette avalanche de prix « low cost » qui nous promet des sites pour moins de 500€, il est souvent difficile de justifier le coût parfois élevé que peut représenter la mise en place d’un site sous WordPress. Nous allons voir à travers quelques cas pratiques, comment estimer le véritable coût d’un projet. Nous verrons en suite comment le justifier auprès de nos clients. Nous aborderons enfin les aspects communautaires et les interactions avec l’écosystème WordPress.
Donc, rangez vos calculettes et ouvrez vos oreilles !

March 18, 2014 — Freemium is an excellent business model to promote your product and your brand. We’ve looked at some of the strategies that work well with Freemium and some strategies that don’t work that well.

Presentation Slides »

March 10, 2014 — WordPress est le CMS le plus utilisé sur Internet. Sa mythique installation en 5 minutes a permis de le démocratiser à un tel point qu’une grande majorité de ses utilisateurs sont des non-techniciens. Un CMS grand public, mais aussi un CMS de plus en plus apprécié et demandé par les professionnels. Il devient alors nécessaire d’appliquer les méthodes d’industrialisation des projets web standards à son CMS préféré. La présentation porte sur les mécanismes clefs de l’industrialisation d’un projet WordPress avec un discours adapté à l’ensemble des populations concernées par un projet web: le client, le chef de projet, le développeur et le devops (hébergeur/sysadmin).

Les slides »

February 26, 2014 — Interested to learn what it took to cross the road between being a plugin developer to running a globally successful business using WordPress as an app platform, and all that from a country that only got PayPal this year? Learn about the difficulties, hard lessons learned, creativity, and the joys of success.

February 25, 2014 — If you’ve ever wanted to make your WordPress passions a full time job you’re not alone. It’s a long journey to go from idea, to a documented, commented, socially mentioned, commonly installed and productive project. In this talk, Frederick reviews many of the tough lessons learned in trying to both build a team, community and movement around a WordPress plugin. He will share tips, best practices and pitfalls and most importantly how to address them once identified. Expect the talk to be highly interactive, the more questions and interruptions you provide the more valuable it will be.

February 25, 2014 — WordPress is used by lots of businesses, and it certainly has a space in the enterprise world. In this talk I explore how WordPress is used by business, in particular those in Europe, and show how the services and culture around large scale WordPress have worked beautifully for the US market but have limited the potential of the platform in other marketplaces. I also find the platform’s weaknesses, and illustrate what we could do as a community to make our favourite CMS a better fit for those large, risky projects that seem to end up going to Drupal or, worse, high cost supposedly enterprise grade content management systems.

February 25, 2014 — You want want to make a living from a plugin? Kim will walk you through 2 years of his own experience building a business out of a plugin. He’ll delve in the freemium model. Hard and easy lessons, you’ll learn from him.

February 17, 2014 — How to prepare a large project using WordPress. The tools and skills.

January 7, 2014 — This panel is for people looking to build their WordPress business past an employee of one. It discusses hiring/firing, money management, team collaboration, finding higher level clients, our “breakout” moments.

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December 22, 2013 — An open discussion covering tools you’ll need, knowledge you’ll need, how you’ll get customers, what type of business you should have and how much you should charge.