June 25, 2019 — I am the CEO of a digital agency (Sideways8) and CTO of a nonprofit (48in48). I host two podcasts (soon to be three), work out regularly, read a book every week or two, and write two to three blog posts per week. 95% of my work days end at 5pm. I also have five kids, never work weekends, and I don’t consider myself to be busy. In this talk I will discuss my philosophy on getting things done and the strategies I use to get a lot done in a short amount of time. I believe every person can be insanely productive when given the right tools, mindsets and strategies.

June 23, 2019 — Nearly a decade ago I started working in support at WPMU DEV, right on the front line. Our team wasn’t big, it was less than 10. Sometimes it could feel somewhat isolating. James, our CEO, would check in from time to time to see how I was and even provide some feedback. It didn’t take too long until I was promoted to Head of Support and it was then my job to find incredible people. I had a decision to make at that point, what kind of a manager did I want to be?

June 5, 2019 — Eight years ago I was a one Gal Band running my WordPress business on lots of coffee and late nights and systems held together by a wing and a prayer and a bit of sellotape. This had to stop. Since then I’ve scaled my business with people, policies and systems, so I work with more clients in a less stressful way, and enjoy life an awful lot more!

In my session I will focus on:

– making your first hires – considering off-shore? I’ll share my experiences, good and bad!
– when to grow your team – spot when you are ready!
– cutting down on confusion – developing robust communication and planning systems for your team and clients to minimise miscommunication as you expand.
– creating your business manual – sounds dull but is the lifeblood of your business – I will show you how to create a living document that grows with you.

Learn from my mistakes while I share my own short cuts to avoiding burnout and loving your WordPress business more.

May 11, 2019

May 11, 2019

May 11, 2019

May 11, 2019

May 9, 2019 — In this talk for freelancers and small business owners, I’ll talk about how committing to regular, tiny changes in your business can lead to big rewards and improvements over time. For the past year, an accountability partner and I have been completing weekly challenges for our small businesses – and we’re both surprised at how big a difference these little habits and changes have made to our businesses and our lives – we both feel better, more in control, smarter, stronger, and just more generally amazing. In this talk, I’ll share our approach, how we come up with the challenges, and invite folks to join us!

April 12, 2019 — A panel discussion on the different types of WordPress agencies/businesses including WordPress products, SaaS services, working as prof freelancer for example Codeable and other ways of delivering services.

April 11, 2019 — Come migliorare il tuo e-commerce trasformando i dati in insights. Attraverso un caso pratico, spiego come i dati siano un potente alleato per migliorare un e-commerce, quando vengono attentamente letti e interpretati.