October 12, 2013 — This talk is about the challenge of selling code in today’s marketplace, especially product niche markets.
October 11, 2013 — A panel of WordPress developers and website owners answer and discuss questions from the audience about planning, functionality/plugins, design/theme, content, SEO, social engagement and measuring success.
October 8, 2013 — So how do you determine if your site is living up to potential? This talk tackles that question and discusses ways to gather and analyze information about how visitors interact with a site. It also discusses how to use that information to answer important questions that will help you optimize sites for (business) performance.
October 7, 2013 — This talks is about implementing a topical homepage strategy to build community in the non-profit world.
October 6, 2013 — This talk takes you through the process of launching a business built with the help and versatility of WordPress. This includes building a simple lead-generation site for your company, selling products through an eCommerce site, as well as making money through different forms of advertising (affiliate marketing, flat-rate ads, AdSense).
September 30, 2013 — “Post Launch Setup” includes task lists such as setting up security monitors, backup scheduling, configuration up of stats and caching programs, automating post broadcasts, activating JetPack, testing contact forms, and prepping your site for search engine optimization. Most of these tasks can only be performed after a site has gone live and DNS has fully propagated. This session outlines the steps used to successfully launch a WordPress site.
September 29, 2013 — No web developer? No coding skills? No problem! This talk helps small business owners and other DIY users to get the most out of their website. From backing up to creating better content, harness the power of plugins and let WordPress do the work.
September 18, 2013 — When you’re running a small business — and strapped with limits in time, money and human resources — your marketing success often hinges on your ability to get more utility out of fewer assets than your big business competitors. This presentation shows you how to leverage WordPress for optimal marketing efficiencies and automation without breaking your budget.
September 4, 2013 — A Panel Discussion on WordPress – Moderated by Jesse Friedman: Aaron Ware, Michael Chevalier, Jason Narciso and Jonathan Desrosiers.
September 4, 2013 — This presentation discusses how to use some of the most popular digital tools such as Blogging, Facebook, LinkedIn, Pinterest and YouTube to help you brand yourself and your business in the digital world with some WordPress plugins to make your life simpler.