August 22, 2016 — Exploring the different ways we can keep our clients happy, what tools are available to us to enable this, and some basic ideas to make it simple to have happy customers. Plus what to do with the unhappy customers (other than run away, of course). It is all stuff that we know already but perhaps need reminding of, and putting a system in place so we can get the work done.

A happy client manual, if you will…

October 8, 2015 — In this session, we dig into what it means to really satisfy a client (with a fun dip into some cognitive psychology), develop a process to find out what the Target is so you can hit it every time, and discuss why it’s easier, more profitable, and more effective than trying to “Wow” everyone you work with.