January 10, 2018 — How to develop high quality content that is highly focused on answering customer questions and developing trust with website content. This presentation will be based on a hybrid mashup of ideas found from Marcus Sheridan’s “They Ask, You Answer”, and Stephen Covey’s “Speed of Trust”
December 12, 2017 — This talk describes how the exercise worked, presents some of the more interesting findings and explains how the 30 Questions exercise can be adapted and applied to any type of website.
December 7, 2017 — Just over a year ago, Washington State University received a complaint through the Office of Civil Rights that some of our web pages were not accessible. This talk will cover the steps we took to address the complaint, how we started to grasp where 5 million URLs were published, and what processes and open source tools we have in place to ensure that web accessibility is our top priority.
November 14, 2017 — There are many content creators across Kenya and the world. Many however lack the knowledge, drive, or determination that they can build blogs and websites that can impact, be widely read, and last.
I have built tech-ish.com alone. And I have WordPress to thank for that. I would like to share the same from setting up, building an audience, getting recognized through good SEO, and Social Media presence, and proper content creation strategies.
November 13, 2017 — Intercom’s Editor Geoffrey Keating will outline how old-fashioned editorial principles helped fuel Intercom’s growth from from 1 to 17,000 customers.
November 11, 2017 — Now that you have a WordPress site and your blogging what are you going to do with it? Deciding on what to blog on is not as complicated as it sounds. Determine what you are passionate about, think about what your excited about in your community and how you can bring about engagement and collaboration.
You have a voice that needs to be heard and using WordPress is an awesome tool to use. Creating a Brand is a promise that your content is important and an invitation to not only follow, but to be engaged, involved, contributory and active.
Bill Gates stated, “content is king,” and content runs the world. “How to be Dope and Lit on Social Media” is a way to share dynamic and diverse content that inspires and motivates: to move people to go beyond their every day lives and engage to bring change. Every person has a voice and that voice deserves to be heard using the diversity of platforms, tools and digital devices available.
October 26, 2017 — In this session, attendees will learn how and when to use Pages vs Posts and how to organize their posts using Categories and Tags.
October 23, 2017 — Tim loves WordPress and enjoys leveraging it to meet businesses needs. I lead the Customer Community Team at BoldGrid. I’m passionate about SEO, internet marketing, and e-commerce. When I’m not tinkering with WordPress I spend my time on adventures with my awesome wife Lisa, three daughters Autumn, Stella, & Petra.
October 17, 2017 — Every time a visitor comes to your website or views your social media content, they’re telling you what they think about your business, products you’re selling and content you’re sharing. This information doesn’t show up in the comment section! Valuable insights are waiting for you in your website and social media analytics.
Key Takeaways:
– Data reveals what products and messaging attracts customer attention.
– Learn how to discern your visitors unique path to purchase, including any stumbling blocks that may be slowing your sales.
– Learn how to identify data duplication and other common system configuration errors that compromise the validity of analytic data.
Intended Audience Type: Marketers, Content Managers
Intended Audience Experience: Beginner to Intermediate
Attendees should know the basics of Google analytics and metrics.
October 9, 2017 — This session will cover the process IOne Digital uses to bring to life interactive layouts created by design teams using stackable and reusable React components.