October 17, 2017 — Every time a visitor comes to your website or views your social media content, they’re telling you what they think about your business, products you’re selling and content you’re sharing. This information doesn’t show up in the comment section! Valuable insights are waiting for you in your website and social media analytics.
– Data reveals what products and messaging attracts customer attention.
– Learn how to discern your visitors unique path to purchase, including any stumbling blocks that may be slowing your sales.
– Learn how to identify data duplication and other common system configuration errors that compromise the validity of analytic data.
Intended Audience Type: Marketers, Content Managers
Intended Audience Experience: Beginner to Intermediate
Attendees should know the basics of Google analytics and metrics.
October 10, 2017 — This marketing panel isn’t your ordinary Q/A session. We are extending the time of this panel so we can give our panel of expert marketers the opportunity to share some of their greatest success stories, experiences and strategies. We’ll also take a deep dive into those times when things go wrong, and how to recover from them.
Bring your questions because we are also going to give you an opportunity to ask your questions directly to the panel. Don’t have any questions then share your website! That’s right we’re going to do live website analysis on the screen so you can get detailed feedback on your work from some of the top WordPress marketers in the area.
October 10, 2017 — Join the development team of Technology Therapy, along with President Jennifer Shaheen for an advanced workshop where participants will learn how to turn their WordPress site into a fast and user-friendly Single Page Application using modern tooling and principles.
Topics to be discussed:
Creating custom endpoints for the WordPress Rest API
Live updating content: posts, comments, and notifications
Intended Audience Type: Developer
Intended Audience Experience: Advanced