‘design’ Videos

  • Piccia Neri: Cómo utilizar los principios de Design Thinking para mejorar tu UX y tu marketing

    Piccia Neri: Cómo utilizar los principios de Design Thinking para mejorar tu UX y tu marketing

    WordCamp Granada 2018Speaker: Piccia Neri

    April 14, 2019 — Muchos clientes acuden a nosotros pensando que el diseño se trata solo de hacer cosas bonitas en un sitio web. Y como tal, es un lujo que se puede dejar fuera de la inversión global. ¡Es totalmente lo contrarío! Esta charla te mostrará cómo utilizar las 5 etapas del proceso de Design Thinking en la creación de un sitio web, garantizando excelentes resultados en términos de UX, así como de marketing.

    El enfoque de Design Thinking puede marcar la diferencia entre un sitio web que realiza conversiones y uno que simplemente acumula polvo cibernético. Este es un enfoque basado en soluciones que asegura que comiences a construir un sitio web sabiendo exactamente cuáles son las necesidades del público objetivo y cómo cumplirlas. Y lo mejor es que conocer los principios básicos de la metodología Design Thinking también te proporcionará un marco sólido para resolver cualquier problema: incluso cómo manejar tu propio negocio.

    Incluiré advertencias sobre posibles dificultades de esta metodología, así como instrucciones para usarla.

  • Raffaella Isidori: The 7 pillars of design (and how they apply to your life)

    Raffaella Isidori: The 7 pillars of design (and how they apply to your life)

    WordCamp Rome 2018Speaker: Raffaella Isidori

    April 12, 2019 — Gerarchia, Equilibrio, Spazio, Colore… ci sono principi che governano la progettazione che assicurano che il risultato sia di successo e di qualità. Questi stessi principi si possono estendersi nelle nostre vite quotidiane, per offrire l’opportunità di vite con più significato, e maggior qualità.

    Questo talk esplora ed illustra questi principi del design (qualificandosi quindi come un talk sul design) e al contempo offre lo spazio per riflettere sull’importanza di progettare per noi stessi vite complete e dense di significato.

    Presentation Slides »

  • Sarah Semark: The Unbearable Likeness of Design

    Sarah Semark: The Unbearable Likeness of Design

    WordCamp Edinburgh 2017Speaker: Sarah Semark

    April 7, 2019 — NO AUDIO FOR FIRST 22 SECONDS

    Why do so many websites look the same? As our tools have improved and we’ve been able to do more with the web, there’s been a growing trend toward websites that look exactly alike. Join me on a magical ride through the history of web design (watch out for animated gifs and midi files!) in order to figure out how we got here—and where we can go next.

  • Connor Turner: Campaigning With WordPress - Design and Story Telling Lessons From The World of Political Web Design

    Connor Turner: Campaigning With WordPress – Design and Story Telling Lessons From The World of Political Web Design

    WordCamp Calgary 2017Speaker: Connor Turner

    March 21, 2019 — With the another round of municipal elections set in Alberta for October 2017, we are about to be bombarded by candidates vying for our votes and attention. But what makes a good Political Campaign Web Site? What makes people take notice of a candidate? And are there lessons about design, branding and functionality that we can learn from campaign web sites to enhance our own business and non-profit web sites. This honest and frank talk will dive into the world of political web design to provide you with ideas on how better tell the story of your organization and get people to buy in to your message.

    Presentation Slides »

  • Meghan Dove: Bridging the Gap between Designers & Developers

    Meghan Dove: Bridging the Gap between Designers & Developers

    WordCamp Montreal 2018Speaker: Meghan Dove

    March 18, 2019 — As someone trained in both traditional design and web, with experience as a front end developer and as the principal designer at both a freelance company and a high paced start-up, I’ve learned how important it is to bridge the gap between departments. By understanding where all of the people working on your project are coming from you can increase efficiency, decrease workplace tension, and make better sites faster. Using real life examples from a variety of design and development situations, I’ll point out some of the main areas where confusion arises and where increased communication can make everyone’s life easier.

    Presentation Slides »

  • Raffaella Isidori: The 7 pillars of design (and how they apply to our lives)

    Raffaella Isidori: The 7 pillars of design (and how they apply to our lives)

    WordCamp Thessaloniki 2018Speaker: Raffaella Isidori

    February 28, 2019 — The basic principles of graphic design are applicable to a lot more than design: in this talk, we’ll explore with Rafaella, how these fundamental concepts can extend into all aspects of your life, personal and professional. From Space to Gestalt, from Unity to Dominance, to Balance the principles that govern design (should) govern our lives as well, as – just like a product – a good, purposeful and worthy life can be designed.

    Presentation Slides »

  • Gabe Karp, Melanie Machan, Richard Coppinga, Sarah Semark: Applying Design To Complex Problems(Panel)

    Gabe Karp, Melanie Machan, Richard Coppinga, Sarah Semark: Applying Design To Complex Problems(Panel)

    WordCamp London 2018Speakers: Gabe Karp, Melanie Machan, Richard Copping, Sarah Semark

    February 11, 2019 — WordPress is being used in increasingly complex settings, powering everything from websites, to apps to content distribution services. As complexity increases, it becomes more and more important to make sure that we are designing and building the right experience for content creators, editors and end users. This panel will draw on real life examples that range from designing editor workflows through to UI design for public audiences. We’ll look at how to navigate the organisational challenges, including developing the business case for design and managing stakeholders. We’ll also look at how different products come with very different challenges and needs. Finally, we’ll discuss what success (and failure) looks like in the real world. This is not a technical talk.

  • Aisyah Rozi: 7 Common UI Mistakes That Bloggers and Designers Make

    Aisyah Rozi: 7 Common UI Mistakes That Bloggers and Designers Make

    WordCamp Kuala Lumpur 2018Speaker: Aisyah Rozi

    February 7, 2019 — I will share my experience on the most common UI mistakes that Designers and Bloggers unknowingly make that could turn off the user, customer and readers. We will also cover practical ways fix those mistakes.

    Presentation Slides »

  • Jeff Golenski: Utilizing growth hacking and design to create a better experience for your customers

    Jeff Golenski: Utilizing growth hacking and design to create a better experience for your customers

    WordCamp Portland ME 2018Speaker: Jeff Golenski

    February 1, 2019 — Traditionally, marketing and product design have been thought of as separate roles within many organizations. Often times, a gap is formed between the two, leaving an inconsistent experience from the time a customer is made aware of a product up through the time they’re an actual customer. Whether you’re a freelancer or part of a large company — join me as I dig into the growth funnel (AAARR model—Acquisition, Activation, Retention, Referral and Revenue) and explore ways in which you can rapidly iterate in your marketing and product to provide a more cohesive experience for your target demographic.

  • Karalyn Thayer: Before Design

    Karalyn Thayer: Before Design

    WordCamp Portland ME 2018Speaker: Karalyn Thayer

    February 1, 2019 — This topic will be an overview to the leg work to do before you jump into the design and development stage. I will give an introductory talk on site maps, user personas, content guides, and other things to consider about how your website will function before you start designing or developing your site.