September 30, 2011 — This talk will be a continuation of the talk I gave at WordCamp Seattle earlier this year. It focuses on my experience creating a theme for public release in the official WordPress Theme directory. The original presentation can be viewed here.

My goal with the second talk would be to pull key elements from this presentation, but introduce some new concepts that I learned during the process creating my second theme for public release. I intend to create a totally new presentation; not just recycle the old one

September 30, 2011 — Many school and .edu sites are still stuck in the 90’s. They’re quite often still hand-coded, lack a CMS, and miss the mark on today’s design standards and best practices. WordPress is an excellent option for these sites and there are many great .edu sites that run on WordPress.

This presentation will cover basic design elements and best practices surrounding SEO strategy and content development. And having a kick-ass site is just half the battle. We’ll discuss ways to tackle slow-moving IT departments, secure buy-in from multiple stakeholders, and make your dream .edu site a reality.Additionally, we’ll examine examples of both good and bad .edu website implementations.

September 29, 2011 — They say SEO is dead but that’s not true, it’s just a different animal now. By constructing well organized content you can rise through the ranks of the Internet clutter and gain key visibility and position your company and brand as subject matter experts.

September 29, 2011 — In an evolving digital journalism world you must focus on quality content, to keep driving traffic, subsequent revenue and site growth. Kapost (http://kapost.com) a WordPress plugin, helps online publishers manage multiple contributors with the Kapost online newsroom dashboard that seamlessly connects to all CMS’ including WordPress (our favorite integration).

Kapost helps editors assign stories to contributors, edit stories, manage their contributors with email notifications, track through an editorial calendar, pay their writers, performance metrics highlighting which writer brings in the most traffic,retweets and Facebook Likes and finally, posting directly to WordPress after pre-production.

With a background in online publishing, I will cover how to effectively focus on managing contributors and integrating WordPress with Kapost to help alleviate the often administrative tasks of managing contributors and content.

August 14, 2011 — The slides are available here.

January 29, 2011

January 29, 2011

January 29, 2011

January 29, 2011

January 29, 2011