Home » WordCampTV»WordCamp Cape Town 2015

Marcela Ospina: Integrating Behavioural Principles into Effective Design

Continue the discussion

Fill in your details below or click an icon to log in:

Gravatar
WordPress.com Logo

You are commenting using your WordPress.com account. ( Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. ( Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. ( Log Out /  Change )

Cancel

Connecting to %s

Published

February 15, 2016

A talk on how Anthropology and other human sciences can be applied to identifying customer journeys and improving customer experience as a whole. Marcela will focus on behavioural principles and how these are applied to marketing and user research projects.

Rate this:

Event

WordCamp Cape Town 2015 14

Speakers

Marcela Ospina 1

Tags

behavioural principles 2
customer experience 7
Marketing 198

Language

English 9739

Download
MP4: Low, Med, High, Original
OGG: Low
Subtitles
Subtitle this video →

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
%d bloggers like this: