*This is a 15-minute Lightning Talk*

What are landing pages? Why are they important? What role can they play in generating more conversions and more revenue? Find out the key aspects of successful landing pages and how you can get more of your website visitors to take action and become leads and sales.

Takeaways:

List of successful landing page examples
Identify the types of conversions that might work for your website
Outline tracking tools that will help quantify landing page success

Presentation Slides »