Kasirye Arthur: SEO as Marketing Strategy

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Published

January 23, 2018

SEO considers how search engines work, the computer programmed algorithms which dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, adding content, doing HTML, and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

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Event

WordCamp Kampala 2017 5

Speakers

Arthur Kasirye 1

Tags

marketing 124
SEO 212

Language

English 6310

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