Marieke van de Rakt: Improving your internal linking structure

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Published

July 9, 2018

If you do not structure your website neatly, your visitors will get lost and Google will get lost. You have to tell Google which posts are most important, otherwise, all of your posts will be competing for attention. In order to overcome this problem, you’ll need a kickass internal linking structure. So what can you do to avoid your site structure becoming an issue? In this talk, I will go into 5 ways to improve your internal linking structure and with it, your SEO! 1. Decide upon cornerstones 2. Link from tail to head 3. Regularly evaluate categories 4. Use tags (but not too many) 5. Identify and solve orphaned content

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Event

WordCamp Europe 2018 51

Speakers

Marieke van de Rakt 4

Tags

SEO 239

Language

English 6677

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