November 15, 2019 — AデザインとBデザインではどちらの方がユーザーに好まれるだろう？ AフレーズよりBフレーズの方がお問い合わせにつながるんじゃないか？ こういった話を関係者間で議論し、また悩んでいるウェブ担当者も少なくないのではないでしょうか。

そんな方に知っておいてほしいのは、現在ではユーザーに効果が高い方を選んでいもらうという選択肢です。 本セッションではWordPressでサイトを運用している方に向けて無料で利用できるA/Bテストツール、Googleオプティマイズを活用したサイト（ページ）最適化の魅力についてお話しします。

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November 15, 2019 — WordPressでサイトを運営していると、攻撃されるリスク、データが消えてしまうリスクなど、いくつかのリスクが考えられます。

サイトを運用する上で、抑えておかなければいけない保守管理のポイントを、バックアップ、更新、セキュリティの3点から解説。 WordPressを設置したまま放置して使っている人、自分でメンテナンスしたい人、保守管理業務を委託していない人、など、WordPressの保守管理について知りたい人は、是非、ご参加ください。

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November 14, 2019 — Do you run a WordPress event, but noticed only one type of person is attending? You’d love to have more diversity in your group, but folks are either not showing up – or they attend once and don’t come back. What can you do to foster, promote, and support diversity and an inclusive space? In this workshop, we’ll cover 5 topics: Shifting the way you think about diversity; how to attract and foster a diverse community; creating a welcoming environment, both in person and online; how to encourage more people from diverse backgrounds to step up to be speakers and leaders; and how to be a better ally. You will walk away with an action list to start making changes right away. This is not just for organizers, but anyone who wants to champion this kind of environment, now or in the future! Bring an electronic device or computer: We will be working with a workbook PDF and there will be an opportunity to anonymously submit those questions you’ve always wanted to know but been afraid to ask.

November 14, 2019 — Do you run a WordPress event, but noticed only one type of person is attending? You’d love to have more diversity in your group, but folks are either not showing up – or they attend once and don’t come back. What can you do to foster, promote, and support diversity and an inclusive space? In this workshop, we’ll cover 5 topics: Shifting the way you think about diversity; how to attract and foster a diverse community; creating a welcoming environment, both in person and online; how to encourage more people from diverse backgrounds to step up to be speakers and leaders; and how to be a better ally. You will walk away with an action list to start making changes right away. This is not just for organizers, but anyone who wants to champion this kind of environment, now or in the future! Bring an electronic device or computer: We will be working with a workbook PDF and there will be an opportunity to anonymously submit those questions you’ve always wanted to know but been afraid to ask.

November 14, 2019 — I’m guessing you’ve heard of burnout. It’s all over the HuffPost twitter feed. Sounds like you might be at risk given all the demands on your time and your brain. Despite being common, burnout is much more than a self-help fad. The way that burnout can effect your brain has major implications for your creativity, productivity, relationships, and overall physical and mental health. But don’t worry… you aren’t doomed to feeling fried, jaded, and apathetic. Forty years of research have helped to clarify some key burnout prevention strategies. In this presentation, Dr. Walling will give you ideas and strategies to help you keep your creative edge, professional cool, and personal sanity.

November 14, 2019 — We all want fast sites, but what is fast? What is performant? We may know it when we see; yet quantifying and communicating about web performance effectively is still a challenge. In this talk, we will discuss our ever-evolving set of standards for what comprises a fast site, how to measure it, and what to do once we have the resulting data.

November 14, 2019 — How to start and effectively run an event for youths. This interactive workshop will cover outreach, child care, possible formats dedicated to youths (both younger and older age groups), and legal considerations (wavers, insurance). We will work through a fast-paced taste of what a youth event can entail.

November 14, 2019 — Synopsis (Talk): This talk will explore ways the community can be more inclusive to the incoming generation of content creators and developers. Tips will be presented especially for parents and teachers how to incorporate WordPress into their home lives and educational curriculums. How local meetups, WordCamps, and contributor days can be more accommodating and inviting to young ones will also be covered.

Synopsis (Panel): This panel will have youth of various ages and backgrounds sharing how they use WordPress and what technologies other people their age are using (including some platforms or technologies that might be considered WordPress competitors).

November 14, 2019 — This talk will expose some touch points that you can leverage with WordPress to help you learn about your users and how they interact with your site. We’ll discuss tools that move beyond just your analytics platform to help you gain access to these insights, and we’ll walk through some core features of Google Analytics that you may not be aware of.

Leaving this session, you’ll have a better understanding of the types of tracking tools, the information you can glean from them, and how to ensure your data tracking is responsible, transparent, and accessible.

November 14, 2019 — Join an animated discussion on the hot topic of WordPress security and automated updates among longtime WordPress contributors. The panel will review recent conversations in WordPress Core on this issue, and discuss points for and against!