Chris Edwards: Google Analytics Workshop

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June 1, 2020

Everybody knows Google Analytics is the best way to track traffic to your WordPress website. But setting up Google Analytics correctly and understanding all the information they provide can be a challenge. In this session, Chris Edwards will do a deep dive into Google Analytics.

We’ll cover:

Basic installation on WordPress Website
Audience reports
Acquisition reports
Behavior reports
Filters & Segments
Event Tracking
Setting up Goals & Goal Tracking
Setting up Custom Dimensions
Overview of Google Data Studio
List of recommended plugins

Presentation Slides »

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WordCamp Birmingham 2019 43


Chris Edwards 11


Google Analytics 52


English 9332

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