Language: English
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Amy Hall : Ecommerce and Email: How to get more ecommerce sales with email
WordCamp Orange County 2019Speaker: Amy HallMay 11, 2019 — Building eCommerce websites for your clients is a good niche for any WordPress Developer. But once the site is built, the goal is for sales. Setting up eCommerce Email Marketing can not only add value to your offering, but help your client get more sales.
In this talk, we will break down three key types of email subscribers: interested, engaged and lapsed. More importantly, will open up the dialog with the attendees so they get actionable tips to bring to their clients Monday morning.
Feel free to ask how eCommerce can be optimized with welcome emails, product promotions, abandoned cart sequences, transactional emails, page triggers, upsells, email coupons, birthday specials, re-engagement campaigns, and newsletters. You will want to bring your real-world questions and a notepad for this session for sure.
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Wrigley Gannaway : Content Calendars and Synergy
WordCamp Orange County 2019Speaker: Wrigley GannawayMay 11, 2019 — In my session I will be exploring several ways to create a cohesive branding strategy, by delving into posting schedules, content strategies, relevant social media (what you actually need), and more. By the end we will all have (hopefully) learned something about what the current web users consider important, and what actually attracts your targeted audience.
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John Hawkins : An introduction to the WP REST API
WordCamp Orange County 2019Speaker: John HawkinsMay 11, 2019 — In this presentation, I’m going to give a brief introduction to the WP REST API, how to create custom end points, and some tools you can use to test your API as you’re developing it!
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