August 22, 2018 — ndustry developments have highlighted the need for media organizations to reexamine traditional distribution models and cultivate genuine relationships with their audiences. But where do you start? What do those relationships look like? And are they scaleable and sustainable?

This experienced group of journalists share their experiments with audience engagement, from internal adoption and design, to implementing learnings and generating revenue. You’ll learn from the successes (and failures) of others and how to run a successful experiment in your own newsroom.

Moderated by Sherry Skalko (Executive Director, Injustice Watch), the panelists include Caroline Porter (Consultant, Shorenstein Center on Media), Harry Backlund (Co-Founder, City Bureau), and Sarah Schmalbach (Entrepreneur in Residence, Lenfest Institute).

August 22, 2018 — Everyone tells you to use a cloud as a CDN. But … what if they’re wrong?
They tell us to use a CDN to host our large files, or our shared files, and that will be more performant. But in October 2017, I found out that remote loading SVGs not only wasn’t, it was downright DETrimental to my site speed. So here is the story of how remotely hosting SVGs caused a massive slowdown.

Presentation Slides »

August 22, 2018 — Everyone tells you to use a cloud as a CDN. But … what if they’re wrong?
They tell us to use a CDN to host our large files, or our shared files, and that will be more performant. But in October 2017, I found out that remote loading SVGs not only wasn’t, it was downright DETrimental to my site speed. So here is the story of how remotely hosting SVGs caused a massive slowdown.

Presentation Slides »

August 22, 2018 — Everyone tells you to use a cloud as a CDN. But … what if they’re wrong?
They tell us to use a CDN to host our large files, or our shared files, and that will be more performant. But in October 2017, I found out that remote loading SVGs not only wasn’t, it was downright DETrimental to my site speed. So here is the story of how remotely hosting SVGs caused a massive slowdown.

Presentation Slides »

August 22, 2018 — A talk comparing some of the popular gallery plugins, as well as general advise and tips on how to optimise your image-heavy websites to ensure they run as efficiently as possible.

Presentation Slides »

August 22, 2018 — Hosted by Bret Phillips, this panel will feature three successful business owners that specialize in building WordPress websites for different markets and client sizes.

The purpose of this panel is to help dissect the process of pricing your work so that you can continue to offer great value to your clients while staying profitable.

Freelancers will get a better understand of their own value and where to start.

Agencies and other staffed businesses will understand how to take profit into account when
pricing larger projects with many ‘unknowns’.

August 22, 2018 — Bobby Kircher is a digital marketing consultant focused on SEO, digital advertising, and analytics based in the Atlanta, Georgia. Since 2004, his company Papaya Internet has helped small businesses find opportunities for new business online.

August 22, 2018 — More Than Yoast – SEO beyond the Yoast plugin & the future Schema/Rich Snippets, Mobile Optimization/AMP, GoogleSearchConsole & the future with WordPress Gutenberg

Installing and inputing Yoast fields is pretty easy. But there’s more to great search engine optimization than just that! Data structuring, Search Console data… What’s important, what’s not, and how will WordPress SEO change with Gutenberg? We’ll go into it all from strategy to execution tips.

August 22, 2018 — Christine Laikind, born deaf, and founder of SCS Digital Marketing has made it her mission to share her knowledge and experience about (lack of) accessibility and website compliance to the WordCamp attendees.

August 22, 2018 — This talk is about what and how one can enhance WordPress performance and why one should boost up the speed of WordPress.

Presentation Slides »