June 5, 2018 — A solid Information Architecture is the backbone of a successful website. In this session, we’ll define what Information Architecture is, why it’s important, and how you can quickly incorporate best practices into every project with real-world examples. Attendees will learn tips and tricks for organizing a website’s content, building easy-to-use navigation systems, and what to do when you get stuck.

June 5, 2018 — During this presentation, we’ll discuss the best practices for SVG implementation and how they vary depending on the size and audience of your site. We will also go through what an SVG sprite is, how to create one, and why they’re awesome. According to Advanced Web Ranking.com, only 3% of sites on the internet use this technique…but 97% of browsers support it!

After this talk, you’ll be ready to work on your SVGs like you’ll be ready to work on your summer body!

June 4, 2018 — It’s time to update your site, with so many inexpensive out-of-the-box themes available is custom development really worth it?
In this talk I’ll run you through a case-study comparing a popular pre-made theme and a custom developed version. I’ll run you through the differences in performance, accessibility, and maintainability. We’ll look at the pros and cons of the options and provide you with various business cases for their use.

June 4, 2018 — Your About page is one of the most important pieces of content on your site – this is your chance to create a connection with your readers and tell the story of your business. No wonder we get writer’s block when we see that blank canvas in front of us! But it doesn’t have to be that way. Whether you’re a small business owner, creative freelancer or tech pro, you can craft a knockout about page that will have your visitors devouring your words down to the last letter. In this talk, I’ll share 5 secrets to making it happen.

June 4, 2018 — The talk shall begin with,
– Educating about basic default database structure of WordPress and DNS records in brief.
– Problems that are faced while migrating WordPress to another server and how does one resolve them effectively.
– Migrating staging site or local environment to Production site
– How one can change the domain of their WordPress installation after migration
– What are the different ways/tools available for migrating WordPress?
– What is WP-CLI and why you should prefer it while migrating WordPress and how one can effectively utilize WP-CLI to migrate your WordPress site?

June 4, 2018 — This talk will help you understand a “Big Picture” of why and how WordPress websites get hacked and how to secure them. You will come to know about various attack vectors used by hackers and understand fundamentals on how you can easily defend against them.

You will also get to know about ongoing maintenance required and how you can recover from an Attack.

Takeaways:
Initial Security Setup Checklist
Maintenance Checklist
How to Recover from Hack
Tools & Plugin To Help Secure Your Website

June 4, 2018 — Join us as some of panelists discuss answers to some of the more common questions to a wide variety of WordPress related questions.

June 4, 2018 — You have a plugin and want more people to check it out, and submitting to the official WordPress plugin directory. But how do you get it ready and submit it, easily keep it up-to-date, avoid common conflicts with other plugins, and get more people finding out about it?
In this talk, I’ll go through tips and techniques to save you (and your plugin users) from pulling out their hair and get your plugin out there on wordpress.org

June 4, 2018 — Ever wonder what a Custom Post Type is? Why would you want to use them? How do they work with Custom Fields? What’s the difference between CPT’s and Posts? Many of these questions will be answered in this beginner talk, meant to improve your knowledge of content architecture. A basic knowledge of pages, posts, tags and categories would be helpful.

June 4, 2018 — When you launch a website, do you know what works? You don’t; you’re guessing. Your guesses may be based on experience and education, but with good A/B testing you can also make decisions based upon data.
For example, do you know that even the way a duck’s face points (left versus right) could increase your conversions by 40%? As a case study, one of our clients, an insurance company, increased leads by making just a small 2px change.
In this talk, we will spend some time reviewing the A/B checklist I personally use to guide you on your journey to discover what things to test, testing methodology, and the best tools to use for your clients’ sites.