Language: English

  • Bridget Willard: Building Community – One Conversation at a Time

    WordCamp Rochester 2017Speaker: Bridget Willard

    December 1, 2017 — In the WordPress Community, we’ve heard the word Community thrown around quite a bit. But what does it really mean? How do you build a community? Who is relevant? How do you spend your time in a way that brings a return? What is a return?
    Communicating with people in person and online and building relationships is the key to personal brand awareness and more. At this talk, I’ll reveal all of my relationship building tips and tricks both in person and on Twitter. See you there!

  • Tracy Rotton: Get on the Grid!

    WordCamp Rochester 2017Speaker: Tracy Rotton

    December 1, 2017 — CSS Grids are here! In this talk, I’ll go over the basics of the new specification including:
    * The history of layouts in CSS and how we got here
    * How CSS Grids differ from Flexbox
    * How to apply them to responsive design
    * Browser support
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  • Matt Graham: HTML in Functions Kills Kittens: MVC in WordPress Plugins and Themes

    WordCamp Rochester 2017Speaker: Matt Graham

    December 1, 2017 — You’ve seen it before, one big file of PHP code and HTML all mangled together like a coughed up furball. There’s another, dare I say, a better way of structuring your code so that not only you as the developer can go back and make updates with ease, but others can as well.
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  • Adam W. Warner: 5 Steps to Personal and Website Security

    WordCamp Rochester 2017Speaker: Adam W Warner

    December 1, 2017 — Mindfulness – “The quality or state of being conscious or aware of something.”
    Security can seem intimidating and complex for many, but we shouldn’t (can’t) let that stop us from doing everything we can to secure our WordPress sites and ourselves. After all, our websites are often part of our livelihood.
    In this session Adam addresses the “big picture” of personal and website security and breaks down the fundamental tasks needed for a strong security plan online. He provides an actionable checklist on what audience members can implement immediately to better secure themselves online in addition to their WordPress websites.
    After attending this session, audience members will have a better understanding of personal security online and how it affects website security as a whole, as well as steps they can take to mitigate risk in the future.
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  • Jonathan Perlman: WooCommerce Fundamentals

    WordCamp Rochester 2017Speaker: Jonathan Perlman

    December 1, 2017 — Selling things online sounds difficult. After you create the page and put the price tag on it, then what? How am I going to take credit cards? How do I charge shipping? What do I do for taxes?
    In this session, we’ll talk about the platforms that allow you to sell your products online. We’ll go through the process to configure a well-known, and reliable WordPress e-commerce plugin. We’ll also see what else needs to be included aside from your great products!
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  • Mike Farney: Internet Marketing & Lead Management

    WordCamp Rochester 2017Speaker: Mike Farney

    December 1, 2017 — Internet Marketing can be a powerful tool for driving leads and sales to your organization. Most companies know it is an important part of their sales strategy. Unfortunately, most do not know what digital marketing efforts are directly attributed to won and lost sales. Mike will show you the latest techniques (within WordPress) for capturing leads and conversions from your digital marketing efforts, and then analyzing their effectiveness.
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  • Ben Dunkle: WordPress for Artists

    WordCamp Rochester 2017Speaker: Ben Dunkle

    November 29, 2017 — WordPress is a great place for artists to share their work, but getting things set up can be challenging. In this talk, I’ll cover everything from preparing imagery of artwork for the web, using the built in WordPress Gallery functionality, and adding lightbox functionality to improve the viewing experience.
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  • Nick Adams: Getting Started with Child Themes

    WordCamp Rochester 2017Speaker: Nick Adams

    November 29, 2017 — In this presentation, I will explain what child themes are and why they should be used. I will then show how to create a child theme using both a plugin as well as manually creating a new directory and putting in a custom style.css and functions.php file. I will then show how changes to a child theme’s CSS overrides the parent theme’s styles when they apply to the same target element, whereas items added to functions.php run in addition to everything in the parent theme’s functions.php. I will also show how to use Inspect Element in a browser to find what style is currently assigned to an element. Throughout the slides, a single child theme of Twenty Seventeen will be created, resulting in a completely custom child theme that is well documented with explanations written in comments about what the code is doing and what line in the parent theme’s style.css it is overriding for reference.
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  • Bernhard Kau: Local development with docker

    WordCamp Cologne 2017Speaker: Bernhard Kau

    November 29, 2017 — Bernhard Kau describes how to use docker for the local development environment.

  • Raven Gildea: Design Tips For Non-Designers

    WordCamp Seattle 2017Speaker: Raven Gildea

    November 28, 2017 — Visual design should work toward the site’s goals, but many of us came to WordPress without a background in design. How then can you select, modify, or build a theme with confidence that your design choices will be engaging and effective?

    We’ll take a brief tour of web design fundamentals, and examine how contrast, hierarchy, white space, line length, and color selection can help you avoid design blunders and get a solid design every time.

    Presentation Slides »