November 1, 2016 — How much money and credibility would you lose if your website went down for a week? A day? An hour?

Let’s take a look at some of the most common things that can go wrong with a WordPress site. This short talk will outline easy plans and steps you can take to prevent website disaster, even if the zombies come after you. Kate will share a downloadable action plan to help you get started.

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November 1, 2016 — The WordPress.org platform is the project’s secret sauce of success. It powers the plugin and theme directories, hosts all WordPress versions, is home to the developer tools needed to create WordPress, and protects millions of WordPress sites with automatic updates. In this session I will shine a little light on a largely unknown part of WordPress, explain the impact it has, and answer all questions about it.

November 1, 2016 — This lightning talk is going to highlight a few useful tips and suggestions to a)avoid some common mistakes developers make with clients, and b)set better standards to improve client/developer relationships.

November 1, 2016 — This talk will cover the technical challenges and development decisions I made when developing Instant WordPress (IWP) 5.0.

This version runs on OSX and on Windows, unlike previous versions that only ran on Windows. This version wraps an embedded Linux VM with an interface written in Smalltalk and F#.

The Linux VM runs a LAMP stack allowing your WordPress development environment to remain completely independent of your OS.

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November 1, 2016 — Whats coming next in core, cool projects, and future innovations for the industry.

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November 1, 2016 — As the social and digital media landscape gets increasingly competitive, it’s important to brand yourself by clearly conveying your businesses focus, credibility and unique contributions. You must constantly be creative with how are you going to set your self a part from the rest. This topic will identify ways to identify your brand personality as well as develop a plan of action to build and master your brand.

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November 1, 2016 — Working from home is more common than ever, especially for those of us helping to build a better web with WordPress. But working from home comes with unique challenges that aren’t found in a typical in-office setting.

In this session, Adam will share his personal experiences working remotely for the past 5 years and how, through trial and error, he’s learned how to avoid the most common pitfalls and create a work/life balance. Spoiler alert: there are also two toddlers in this mix!

Whether you’ve been yearning to break out of cubicle life or currently working from a home office, you’re sure to find some tips and tricks that will help you be productive and most of all happy with the “work from home” lifestyle.

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November 1, 2016 — Most WordPress users, developers and designers don’t have the money or time to test the usability of their website, so we will get it done together in this session. We will begin with a crash course in how to test, find, and fix the mistakes that confuse your visitors and keep them from being successful on your site. Then we will split up into pairs and you will test your own website on your workshop neighbors, and vice versa.

This session is not about finding code bugs, it’s about finding human bugs. Most fixes are as easy as changing a few words, or the placement of a button. Simple improvements in usability can improve web traffic and profitability starting immediately.

This session will benefit all WordPress users from beginning webmasters to hard core coders. If you build things for humans, this is for you.

This session will be fun, interactive and fast, and save you thousands of dollars on hiring a professional tester and paying for test users.

November 1, 2016 — How to get inside the head of customers who use WordPress products. This session makes sense towards a whole range of WordPress users – from full stack developers to casual bloggers to people who are new to WordPress. While Shilpa can’t help you develop super-natural powers, she is definitely going to try – by sharing her learnings, explaining how to read and understand customer expectations, tune yourself to receiving feedback (often times it is disguised !) , act on it and delight your customer.

November 1, 2016 — In September 2013 I launched a blog for Italian creative female entrepreneurs: I was chatting almost daily with a bunch of other freelancers and we thought it would have been cool to have a place to hangout online and tell our stories.

Three years later, C+B (Casa+Bottega) is a very popular niche blog in Italy, entirely made of volunteers, with more than 10 regular authors and 50 guest-posters.

In these 3 years we tried many different approaches to organize our team and our editorial calendar: in this talk I will take you behind the scenes of our blog and show you what we do to coordinate our efforts and keep our sanity!

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