September 15, 2019 — The presentation will explain when and how to create & grow your team to scale your business.
Questions to ask yourself before posting the job opportunity, questions to ask applicants, contracts to have in place, how to pay them, how to manage projects and how to keep them loving their work, loving you and most of all loyal and raving contractors/employees.
I’m not an HR pro, accounting pro or legal pro, I’m a fellow WP pro and have built an amazing team of contractors who love me, our work together and due to their raving about me, I have been asked by others how I’ve built my team and how they can do it too. I’d love to share my process and help others grow their team and scale their business as I have.
August 26, 2019 — Running a business with a WordPress site is relatively easy. Tens of thousands of plugins out there do help a lot, but sometimes it’s hard to find a perfectly tailored solution. Often, you do end up developing custom code for your site. Consider putting a bit extra effort and convert that custom solution into a sellable product. That can not only cover the cost of initial development and maintenance but also present another revenue stream.
August 26, 2019 — SEO for business results with WordPress and getting organic traffic. It is still possible to use organic traffic to get results. How do you structure a website to get 100,000 page views per month? How do you make sure you turn traffic into revenue for a WordPress website? What technology works well with WordPress to get great SEO results? Do you want to get great SEO results and grow your business? In this talk, we will discuss how to do that as well as showcase studies of real results. We will cover content, site structure, site speed, AMP and structured data, measurement and Google search console, monitoring and social media automation. With these 7 items, you too will be able to get great results from organic traffic.
August 11, 2019 — Building an agency is tough. But, it’s even harder when you’re doing it the wrong way. Just like anything in life, there’s a right way and a wrong way to do build an agency. This session will talk about how to move from the do-it-all yourself, stressful life of a freelancer, to building an agency that can easily generate multiple 6-figures and above.
August 6, 2019 — This session will cover several tools available in the GSuite that can be used to manage your business including strategies on how to manage client information, prepare and gather the website content, even how to manage your phone calls! I’ll go over the Gsuite in general and also add in some tips and tricks with Google that will BLOW YOUR MIND!
Overview of Gsuite and how it can be used for business Tips to let Google work for you and save you timeAh Ha Moments to make you realize GSuite is awesome
August 5, 2019 — If you can never seem to find time to redesign your own website or launch a new service because you’re too busy with client work… you’re not alone, and this talk is for you!
Better understanding of why it’s so hard to move our businesses forward when we’re busy with client workA clear strategy to address this very common issueThe motivation to make it happen!
June 25, 2019 — I am the CEO of a digital agency (Sideways8) and CTO of a nonprofit (48in48). I host two podcasts (soon to be three), work out regularly, read a book every week or two, and write two to three blog posts per week. 95% of my work days end at 5pm. I also have five kids, never work weekends, and I don’t consider myself to be busy. In this talk I will discuss my philosophy on getting things done and the strategies I use to get a lot done in a short amount of time. I believe every person can be insanely productive when given the right tools, mindsets and strategies.
June 23, 2019 — Nearly a decade ago I started working in support at WPMU DEV, right on the front line. Our team wasn’t big, it was less than 10. Sometimes it could feel somewhat isolating. James, our CEO, would check in from time to time to see how I was and even provide some feedback. It didn’t take too long until I was promoted to Head of Support and it was then my job to find incredible people. I had a decision to make at that point, what kind of a manager did I want to be?
June 5, 2019 — Eight years ago I was a one Gal Band running my WordPress business on lots of coffee and late nights and systems held together by a wing and a prayer and a bit of sellotape. This had to stop. Since then I’ve scaled my business with people, policies and systems, so I work with more clients in a less stressful way, and enjoy life an awful lot more!
In my session I will focus on:
– making your first hires – considering off-shore? I’ll share my experiences, good and bad!
– when to grow your team – spot when you are ready!
– cutting down on confusion – developing robust communication and planning systems for your team and clients to minimise miscommunication as you expand.
– creating your business manual – sounds dull but is the lifeblood of your business – I will show you how to create a living document that grows with you.
Learn from my mistakes while I share my own short cuts to avoiding burnout and loving your WordPress business more.