November 28, 2017 — Frank erzählt ein wenig über die Suche in WordPress. Und darüber wie man sie mit Plugins verbessern kann. Mit Ausflügen zu Facetten und der Deutschen National Bibliothek, Sachbegriffen und Synonymen. Er zeigt wie er in einem Projekt das alles miteinander verbunden hat.
October 24, 2017 — The core principles of a great user experience are Content, Design & Functionality, and Speed. Some people say that we are living in the golden age of user experience but far too often we are technically trudging behind in providing rich and useful experiences and we especially lag behind when it comes to mobile-friendly websites. In fact, 53% of people will abandon a mobile site if it takes more than three seconds to load. Speed is a developer’s problem, a designer’s problem, and also a marketer’s problem. This presentation provides global and Canadian-specific facts and figures about how we are failing people visiting our websites and also covers the ways we can be improving our WordPress websites.
October 8, 2017 — My first year in business, I made a whopping $12,000. Before taxes. You can bet I “celebrated” with a whole bottle of (cheap) wine and a lot of tears. I’d worked SO hard, only to feel like a failure. Five years later, and my rates have shot from $500/website, to over $10k/website. It’s possible, but it’s not an easy process. In my talk I break down how I improved my skills, created a better customer experience, and was able to raise my rates–and how others can too! It’s not all about code or design skills, the most overlooked soft-skills of customer service and communication played the biggest role in commanding higher prices. I want to help others utilize these skills so they can boost their prices too.
September 28, 2017 — Surrounded by constant workflow advancements, new frameworks, and version updates, tech culture often makes exhaustion a badge of honour. How do we best take care of ourselves when faced with obstacles like burnout, isolation, and uncertainty?
Whether you’re a remote employee, freelancer, or working within a larger tech team, the issues of mental health are important. In this talk, we’ll examine the state of mental health awareness within tech and discuss strategies and resources to improve it on both a personal and community level.
June 29, 2015 — Most businesses that use WordPress do not have the resources to do testing on their website. It does not matter if it’s UX testing, focus groups, A/B testing, conversion optimization, it’s all too time consuming and expensive. So unfortunately these businesses don’t structurally improve their website at all…
Luckily, the most effective improvements have been thoroughly tested by Amazon, Google, H&M and others. They only need to be implemented by a smart WordPress user!