October 23, 2018 — Am Anfang dieser Aufnahme gab es leider ein paar technische Probleme. Wir bitten dies zu entschuldigen!

September 25, 2018 — W trakcie tej prezentacji usłyszymy o obrazkach, o ich typach i różnicach między nimi. O zaletach i wadach każdego z typów plików. O tym jak je optymalizować i jakich używać do tego narzędzi.

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September 24, 2018 — BarCamp Track

August 22, 2018 — Bobby Kircher is a digital marketing consultant focused on SEO, digital advertising, and analytics based in the Atlanta, Georgia. Since 2004, his company Papaya Internet has helped small businesses find opportunities for new business online.

August 11, 2018 — Learn how to go beyond just dropping Google Analytics code onto your website. This talk will dive into the depths of Google Analytics, and show you how to really use Google Analytics to its fullest. I will show you how to set up Goals, eCommerce, segmentation reports, custom dashboards, advanced filters, referral spam filters and segments, virtual page views, and much more. You will also learn about the difference between Google Analytics, Mixpanel and Kiss Metrics and when you should use these other tools.

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March 5, 2018 — Πριν λίγο καιρό η Google ανακοίνωσε ότι η ταχύτητα φόρτωσης μίας ιστοσελίδας θα είναι σημαντικός παράγοντας για την κατάταξή της στα αποτελέσματα της αναζήτησης. Καταλαβαίνουμε λοιπόν πόσο σημαντικό είναι να έχουμε ένα γρήγορο website. Η βελτιστοποίηση ενός WordPress website στο θέμα της ταχύτητας αν δεν γίνει σωστά μπορεί να επιφέρει τα εντελώς αντίθετα από τα επιθυμητά αποτελέσματα. Στην ομιλία θα μελετήσουμε τρόπους βελτιστοποίησης καθώς και θα εμβαθύνουμε τεχνικά σε έννοιες/τεχνικές όπως το caching, CDN , CSS/JS Minification, Image Lazyload & Compression και άλλες.

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January 8, 2018 — These days, everyone is using the fastest hosting, superior caching, the minimal amount of plugins, etc. (right?). Of course, these form the basis of having a fast and reliable WordPress website. However, did you know that there are many other aspects that you can optimize to improve your loading speed even further? Some examples include using image compression, removing dynamic Google Maps, optimizing your fonts and using lazy loading. For these, and many other issues we’ll provide actionable fixes, so you can start improving your website tomorrow.

October 19, 2017 — I talk about quality experimentation methodology, overcoming fear and ideas about how to generate experiment ideas. My intended audience is small to medium size businesses with functioning sites that are looking to improve through increased conversion.

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October 19, 2017 — Het hebben van een mooie website betekent niet dat je automatisch ook veel bezoekers hebt. Hierbij komt SEO als tak van sport kijken. Hoe kun je je website het beste optimaliseren zodat je goed gevonden wordt in Google? In deze lightning talk worden veel gemaakte SEO fouten besproken en tips gegeven die je rankings aanzienlijk kunnen verbeteren.

October 15, 2017 — In deze talk gaan we over de mogelijke oorzaken van een trage front- en/of backend in WordPress. We nemen de tools door waarmee we de vertraging kunnen analyseren en vervolgens gaan we bekijken welke optimalisaties er kunnen worden uitgevoerd. Dit zowel binnen WordPress (plugins en best practices), binnen de bestandsstructuur van de webserver en door middel van extra lagen (cachingservices).