‘website’ Videos

  • Bridget Willard: Crafting an Effective Bio for Your Website and Social Profiles - Part 2

    Bridget Willard: Crafting an Effective Bio for Your Website and Social Profiles – Part 2

    WordCamp US 2019Speaker: Bridget Willard

    November 19, 2019 — In this workshop, we will all rewrite our bios. I’ll be helping you with the formula I came up with for over 40 speaker bios I’ve written for WordCamp speakers. You will leave this workshop with a finished product you can apply to your sites immediately.

  • Bridget Willard: Crafting an Effective Bio for Your Website and Social Profiles - Part 1

    Bridget Willard: Crafting an Effective Bio for Your Website and Social Profiles – Part 1

    WordCamp US 2019Speaker: Bridget Willard

    November 19, 2019 — In this workshop, we will all rewrite our bios. I’ll be helping you with the formula I came up with for over 40 speaker bios I’ve written for WordCamp speakers. You will leave this workshop with a finished product you can apply to your sites immediately.

  • Abdul Rahim abdul Rani: 10 Tips Utama untuk Melajukan Laman WordPress anda

    Abdul Rahim abdul Rani: 10 Tips Utama untuk Melajukan Laman WordPress anda

    WordCamp Kuala Lumpur 2019Speaker: Abdul Rahim abdul Rani

    November 19, 2019 — Laman web yang perlahan akan menyebabkan anda kehilangan pelawat atau prospek pembeli online. Adalah penting untuk memastikan laman web anda laju dan berfungsi. Topik ini memberikan 10 Tips utama yang paling penting dalam melajukan laman WordPress anda tanpa perlu coding yang rumit.

  • Hanna Partridge: Importance of Journey Maps & Pain points
  • Charles Johnston: WordPress For Non-Profits: Website Best Practices, Collecting Donations, Increasing

    Charles Johnston: WordPress For Non-Profits: Website Best Practices, Collecting Donations, Increasing

    WordCamp Birmingham 2019Speaker: Charles Johnston

    November 13, 2019 — WordPress web design takes a different approach when creating websites for nonprofit organizations rather than a brick and mortar or eCommerce business. It is more than just driving traffic to a site but getting the visitor to buy into the story that the nonprofit is telling. Picture the ASPCA commercials we all have seen on TV, then convert that into pictures and words. Stories that pull at the heartstrings open the wallets for donations. Providing secure portals to accept not only one-time donations but also subscription based, monthly reoccurring is key. By designing a website that creates emotion and engagement as well as a place to share the stories of the nonprofit. In turn, donations and exposure will increase for the organization as well as their digital reputation. In this presentation, I will discuss plugins that I have found that work well for donation-based model websites. I will also share ways to create a user experience that increased donations and awareness. Proper theme selection, SEO, plugins all enhance the way we not only tell the nonprofit’s story but also build brand awareness and in turn a sense of comfort with the donor that they are supporting a cause whose story resonates with them. Whether it be animal welfare, orphans, trafficking, no matter the cause a properly designed site can provide donor dollars and exposure that the organization would likely not have otherwise.

  • Martin Sauter: Mehrsprachige Websites mit WordPress

    Martin Sauter: Mehrsprachige Websites mit WordPress

    WordCamp Zurich 2019Speaker: Martin Sauter

    October 15, 2019 — WordPress unterstützt zwar die Lokalisierung von Websites, aber keine mehrsprachigen Websites. Erst Plugins wie WPML, Polylang oder MultilingualPress machen WordPress mehrsprachig – und verfolgen dabei sehr unterschiedliche Ansätze. In dieser Session geht es einerseits darum, wie man eine WordPress-Website lokalisiert (inkl. Übersetzung von Language Packs), und andererseits darum, wie sich der Übersetzungsprozess mit den verschiedenen Mehrsprachigkeits-Plugins gestaltet.

    Presentation Slides »

  • João Vicente: Como montar um processo matador para vender mais sites em WordPress

    João Vicente: Como montar um processo matador para vender mais sites em WordPress

    WordCamp São Paulo 2018Speaker: João Vicente

    October 3, 2019 — No final do dia o que o cliente quer é ter um fornecedor de confiança e o problema resolvido. Nesta palestra você vai entender uma vez por todas como conquistar mais clientes através de um processo estruturado de vendas. Aprenda a usar as características do WordPress como uma vantagem competitiva e saiba quais as ferramentas certas para te ajudar a vender e escalar seu negócio.

    Presentation Slides »

  • Kerstin Müller: Hirn trifft Webseite – und wie du deine Besucher überzeugen kannst

    Kerstin Müller: Hirn trifft Webseite – und wie du deine Besucher überzeugen kannst

    WordCamp Zurich 2019Speaker: Kerstin Müller

    September 26, 2019 — Um heute mit unserer Webseite und einem Angebot zu überzeugen, müssen wir uns gegen fast unendlich viele Suchergebnisse durchsetzen. Da reicht es nicht mehr einfach nur, unser Angebot zu platzieren, sondern wir müssen uns vor allem mit den Bedürfnisse unserer Besucher auseinandersetzen. Um unsere Besucher besser verstehen zu können, sollten wir begreifen wie unser Gehirn funktioniert und wie wir Menschen uns durchs Netz bewegen. Es fällt uns dann leichter unsere Webseite zu planen und zu gestalten. Denn unser Gehirn hat seine eigenen Regeln und die gilt es zu beachten. Ich zeige dir anhand von Beispielen, was du tun kannst und wie du deinen Content mit einfachen Mitteln anpasst, damit deine Besucher das auf deiner Webseite tun, was du gerne möchtest. Frei nach dem Motto: Zwing mich nicht zum Denken

    Presentation Slides »

  • Ainslie Koopmans: Do I really need to pay $1000? A Website Owner’s Complete Guide to Copyright

    Ainslie Koopmans: Do I really need to pay $1000? A Website Owner’s Complete Guide to Copyright

    WordCamp Vancouver 2018Speaker: Ainslie Koopmans

    August 11, 2019 — “Copyright infringement is an area of the law that affects all website owners and content creators, yet is widely misunderstood. There are a lot of threats thrown around when an image or text is copied as well as common misconceptions about how to share content. Website owners are often threatened with lawsuits and large fines for using a non-original image or text, even after they seemingly used the content properly.

    Because of this, I would like to demystify copyright: to examine and clarify copyright infringement.

    Some of the topics I will cover include:
    – What is the DMCA (Digital Millennium Copyright Act) and how it affects content creators and website owners
    – Distinguishing what is and is not copyrightable
    – Knowing your rights
    – What content you can and cannot use
    – What to do if your content has been stolen
    – What to do if someone has filed a DMCA notice (or threatened a lawsuit) against you

    I am excited to share what I have learned working in copyright infringement, so that WordPress users can not only add content to their sites with confidence, but also protect what they have created under copyright law.”

  • Christopher Miles: You’ve Inherited a Website – Now What-

    Christopher Miles: You’ve Inherited a Website – Now What-

    WordCamp Atlanta 2019Speaker: Christopher Miles

    June 26, 2019 — This talk will provide an overview of the planning and execution of taking over an existing website. Sometimes we don’t get to start a project at the beginning. This talk will show users what to expect, and how to be prepared for it. Topics will include: Executing a safe handoff, initial housekeeping, planning for improvements, staging and deployment of changes, stakeholder management, and ongoing maintenance.