October 27, 2016
Approaching e-commerce without giving consideration to Amazon is paramount to eating your lunch in the tiger cage at the local zoo. That’s not to say it can’t be done—because it can. You just need to be very clear about your strategic planning and what creates your competitive advantage. We will touch on these topics for store owners to help differentiate and win!
December 10, 2016 at 7:24 am |
Why is everyone also missing that you have to give a multi-faceted browsing and search experience?
This IMO is the only thing Amazon does well at a single brand level, they enable customers to specify the metrics that empower them to make informed decisions (and sadly they seem to be losing that).
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