November 17, 2020 — Using Site Health for Good
Site Health is a lesser-known addition to WordPress that was added in version 5.2. Many people see it as an annoyance, but this talk will walk you through the beauty of the centralized information it can give you and how you can make it even better by adding the Health Check and Troubleshooting plugin from the WordPress.org repository. Troubleshooting is a great way to rule out plugin conflicts that may be causing problems on your website.

8 Easy Things To Do To Protect Your Web Site
Don’t bury your head in the sand when it comes to protecting your website from bad stuff ever happening to you. Keeping your website safe and sound is a shared responsibility. In this presentation, Bud Kraus will share with you a common sense approach of practical you can can take to make your site more secure.

Back Up Before You Crack Up
Having a solid backup strategy can save your life in times of an extreme website crisis. No one wants to lose any of the hard work they have put into their site and why should you ever have to if you are backing things up.

November 17, 2020 — This talk explains many of the opportunities for WordPress entrepreneurs to have a profitable income stream. From ads to courses, membership, e-Commerce, and other digital products. WordPress can do it all.

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November 17, 2020 — This Keynote address reflects on the value of the WordPress community, and how we all can contribute to its on-going success.

November 17, 2020 — El modelo más equilibrado entre coste/rendimiento es el “Virtual Private Server” o “Servidor Privado Virtual” (VPS). Este Servidor utiliza recursos “virtuales” propios (CPU, RAM, Espacio en disco, Ancho de Banda, etc.) asignados y no compartidos con ningún otro usuario.

En esta charla veremos algunos proveedores que ofrecen VPS a precios razonables, cómo montar y configurar fácilmente tu VPS, cómo instalar WordPress en el mismo, y empezar a trabajar con tu sitio web.

Montaremos en tiempo real un Servidor VPS en Digital Ocean con @Plesk, y en Clouding.io con @HestiaPanel

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November 17, 2020 — What’s a design system, and why should you use one? In this talk, you will learn the basics of design systems and why they matter. We will walk through real world examples of design systems, discover how to create a design system that fits your needs, and learn simple ways you can use WordPress to begin implementing a design system of your own.

November 17, 2020 — Within the Delaware Department of State, the Government Information Center builds and maintains WordPress websites for state agencies and municipalities. WordPress as a CMS makes it easier for non-technical employees to add and edit content, and Delaware citizens benefit by having access to information that impacts their lives. When the pandemic hit, the Government Information Center built a WordPress website for COVID-19 information that the public could use to find the latest data, testing locations, child care, reopening guidelines, and other important information. Everything was built with non-technical users from the health and emergency management departments in mind, as they would be in charge of maintaining content that was constantly changing in an ever-evolving public health crisis. This talk is about how the team of designers and developers came together to quickly build a website that contributes to public health, reaches under-served communities, and helps keep Delawareans safe.

November 17, 2020 — What started out as a hobby and a passion grew into a successful business. Joost de Valk built the WordPress SEO plugin mainly as a hobby. In his work as an SEO consultant, he saw what big companies did in order to improve their SEO. Joost was able to translate much of that in a WordPress-plugin. For years, Joost did not make any money with the plugin. And then the tide changed! Joost founded Yoast. The company grew into one of the biggest companies in the WordPress community. The journey towards such growth was like riding a rollercoaster. In this talk, Joost and Markeke will share the view from the rollercoaster. What were the highs and lows in growing the company? How did they grow their audience? How did they set up branding and marketing? Could they grow the same company outside of the WordPress ecosystem? And why is WordPress so immensely important to the company?

November 17, 2020 — It’s been nearly two years since the block editor, Gutenberg, has been released in WordPress Core. What have you been building with the block editor? This session will cover the evolution of the block editor since the launch in Core, what’s coming in the block editor in 2020, and how you can use the block editor to scale your design and development innovation to build better sites faster. If you’ve been staring at the block editor and wondering how it can help your design & development workflows or how you operate your freelance or agency business, don’t miss this session.

November 17, 2020 — As Google continues to change and adjust the search results page, structured data has become a key way to influence these changes for your listing. Markup like FAQ, Q&A, How To, and other formats can be a great way to draw attention to your website, provide more information to the user, and push your competition further down the page.

November 17, 2020 — Join Josh Gellock of Expander Digital for a step-by-step walkthrough of how to add Google Analytics to your WordPress website using Google Tag Manager. Learn about the benefits of this setup and how it can help your digital marketing efforts and website performance.