October 11, 2019 — Da quando intorno all’anno 2000 l’acronimo SOLID è stato coniato, esso è spesso usato come sinonimo di codice di qualità.
Infatti, seguendo i principi espressi da SOLID gli sviluppatori possono creare e mantenere codice elegante e robusto nonché facilmente scalabile ed estendibile.
In questo talk verranno elencati ed illustrati con esempi basilari i cinque principi a cui SOLID fa riferimento, mostrandone applicazioni pratiche in contesto di codice WordPress.

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October 11, 2019 — What is HTTPS? Why should I care?

That little green padlock next to a website address is very important. It indicates that your communication with that website is using HTTPS, a communication protocol that secures everything that you do online.

If you’re an end user, a developer, a business person, or indeed anybody who uses the Internet, this talk will introduce you to HTTPS from the very basics such as how computers communicate over the Internet, to how it affects your business, your clients, and your personal life.

This is a technical explanation that will suit anyone from the non-technical to experienced developers.

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October 11, 2019 — Dieci anni fa quando si iniziava un’attività la prima spesa erano i biglietti da visita. Oggi si pensa prima al sito. Spesso i freelance creano un sito senza un piano e un obiettivo chiari. È vero che WordPress rende relativamente facile la creazione di un sito, ma sarebbe meglio farsi alcune domande prima di imbarcarsi in questa impresa (sì, è epica e no, non c’è bisogno di imparare a scrivere codice).
Tutti i freelance hanno bisogno di un sito?
Se si decide di crearne uno, quali pagine dovrebbero assolutamente esserci?
Quali informazioni sono utili per i lettori? Quali assolutamente inutili?
E questi lettori poi, chi sono? E come si scrive proprio per loro.
In questa sessione esplorerò delle domande comuni che i freelance hanno prima di costruire il proprio sito e cercherò di dare delle risposte che aiutino in questa epica impresa.

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October 11, 2019 — The Gutenberg block editor gives us new and exciting possibilities to create visually rich content in WordPress using block-based authoring tools. But what if we don’t know how our content is going to be displayed? Joe will take a look at what happens when we make assumptions about the visual presentation of our content, based on the tools we use to create that content. He will explore the advantages and tradeoffs that come from keeping the structure of your content distinct from the presentation of that content, and look at examples of how we can maintain this separation while providing compelling visual authoring experiences for people using our custom authoring tools.

October 11, 2019 — Marcel walked more than 700 kilometers to get to WordCamp Europe to raise funds for a good cause in the WordPress community. He will tell you about his preparation, the journey itself, people he met, and how he managed to step away from his company for a month to do it.

October 11, 2019 — The Internet was the promise of freedom of information, but it never promised the information would be truthful or objective. What was good for you yesterday, isn’t today. Fail fast, fail early, fail often, but filter the imperfections out of your Instagram. Cultivate your intuition, and fear nothing, but how can you be sure that your intuition isn’t a fight-or-flight response? Since the first time she was told she was ‘doing it wrong’, Jenny has been fascinated by the contradictions of ‘fact’ and ‘truth’ that shape how we view the world. Join her as she explores science, history, medicine, yoga, agile and more; and how these ideas affect us as individuals and as members of a rapidly growing community.

October 9, 2019 — On me demande souvent à quoi ressemble ma journée, comment j’ai fait pour être travailleur autonome, ensuite comment j’ai commencé à engager des employés avec aucun bagage de gestion de commerce ou de ventes et avec un “simple” DEP. Dans cette conférence, je présenterai les différentes étapes de mon parcours pour me lancer à mon compte, développer une clientèle fidèle et trippante, comment j’ai augmenter les revenus de l’entreprise en passant par mes bons coups et mes échecs. Je parlerai en plus de ma partie préférée de ma business, le branding et tout mon processus (vente, recherches, moodboard, conception, pitch).

Mes conférences sont toujours soupoudrée par du développement personnel. Si on ne se connaît pas, si on est pas alignés avec nos valeurs, c’est difficile d’avancer dans la bonne direction et de voir clair.

October 9, 2019 — When we think about UX, we’re often too focused on fonts, colors, and flow to think about microcopy – those small bits of text that guide users through almost every part of a web interface. These words may be tiny, but they can make a significant difference in the usability of your design and even affect your site’s conversion rates.

Key takeaways. In this talk, I will share copywriting and communication tips that will immediately improve your user interface microcopy, such as error messages and interface instructions, so your users experience less frustration and more delight.

Talk attendees will get a quick introduction to branding and communication principles, basic UX principles, and how to evaluate effective copy in website flows. They will also see real examples of before and after situations where simple changes made a big difference and how and where to apply the same changes to their own sites.

October 9, 2019 — La vie de blogueur se résume à avoir plein d’idées et d’inspiration, mais jamais assez de temps pour tout accomplir. Grâce à ces différents outils connexes à WordPress et à votre flux de travail quotidien, simplifiez votre quotidien et vos publications. Nous couvrirons des sujets comme les extensions (plugins) pour vous assurer une publication de qualité avec moins d’efforts (SEO, calendriers, flux de travail, etc.), les différents outils que vous pourriez utiliser autour de WordPress et les ajouts incontournables à votre vie à 100 km/h! Vous repartirez en sachant que vous pourrez gagner du temps sans diminuer la qualité de votre blogue.

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October 9, 2019 — Avez-vous déjà rêvé au “1 000 $ par semaine” en devenant Gagnant à vie? Aimeriez-vous cesser les cycles d’abondance-famine et stabiliser vos revenus d’entreprise?

Venez voir comment utiliser WooCommerce Subscriptions et mettre en place différentes stratégies de vente de produits et services sous forme d’abonnements. Il vous sera ainsi possible de régulariser vos entrées d’argent, augmenter la fidélisation de votre clientèle et réduire vos coûts d’opération.

Ceci sera appuyé par des exemples concrets : avec la mise-en-place de systèmes automatisés de renouvellements, à vous la gloire, la richesse et les siestes à tous les jours!

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