March 30, 2020 — You’ve got a website that’s SEO’d. Where do you go from there? In this talk, you’ll get top actionable tips for acquiring new clients, from smartly packaging your WordPress services through acquiring and closing leads.

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March 30, 2020 — Learn design techniques that can help you achieve more conversions/sales! You created a website with impressive functionality, extremely valuable content, and the solutions to the huge issues that keep your clients up at night. Why aren’t more of your visitors staying longer, clicking through your site, and acting on your Calls-­to-­Action? Maybe the design conveys something different, contradictory, or incomplete. Good design facilitates reading, understanding, quick skimming, ease of use, mood, and aspiration. Discover how shapes, colors, contrast, and organization with your message and brand influences users’ perceptions and actions.

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March 30, 2020 — Have you ever had a To Do list so long or been assigned a project so big you felt paralyzed because you didn’t know where to begin? Whether you’re planning your next website refresh, juggling competing priorities, or it’s your official job title, everyone is a Project Manager. And sometimes managing and executing that long project list can be chaotic and overwhelming. In this session, we’ll discuss common project pitfalls and pro­ tips on how to prevent and overcome roadblocks in a way that positions you for success.

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March 30, 2020 — Most website owners want to make money with their websites by selling more products, getting more paying customers, and branding their businesses more effectively. The problem is that most websites miss great opportunities to convert visitors into paying customers. This session shows how to make simple, but powerful web design changes to our WordPress websites and blogs to engage our customers, subscribers, and repeat visitors. We also learn how to keep people on our websites longer and lower the bounce rate. I reveal the secrets to leveraging Google Analytics’s bounce rate to improve online sales.

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March 30, 2020 — You’ve been putting it off. You’ve been relying on the classic editor plugin for a year but time is running out. Get to know the block editor and how to use it. In this workshop, we’ll cover using the block editor, the features and functions available to you and how to find them. Find out how best to add the block editor to your workflow and how to train your clients to use the block editor. This workshop is for people comfortable with logging in and navigating the WordPress dashboard already. So if you are one of the thousands experienced with the classic editor who just haven’t had the time or inclination to figure out how to use the new block editor, you will leave this workshop knowing the ins and outs of creating content using blocks.

March 30, 2020 — Courses are only getting more and more popular as people decide to expand and refine their businesses and how they work. In this workshop, we will lay out all the best tools and processes for building a course using the WordPress platform, including which plugins and themes are best suited for the job. You’ll receive instruction on how to make courses easy for your clients and users, how to take payments, and how to use features like video, asset hosting, and user comments and questions, to set up lessons for maximum benefit and ease.

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March 29, 2020 — Some general thoughts on how to secure your WordPress installation and demoing some mitigation by the example of iThemes Security. Recording of the online meetup via Zoom

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March 26, 2020 — Spend time talking with a group of web business owners and the conversation will inevitably include someone’s unfortunate experience with a terrible client. Most web pros have a story or two (or eight). While bad clients can’t be completely avoided, there are strategic steps any business owner can take to contain the impact of a bad client.

In this session, Nathan will explain the how to create a system that preserves workflow and keeps problem clients in check.

Take aways: (1) four fences that will keep problem clients in check, (2) the friendly monsters you should know and how to contain them, and (3) the payoff of protecting your business by building good fences.

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March 23, 2020 — Take a walk through the main stages of a website project. Understand the tasks to be completed and the decisions to be made.

Learn who does what, and how to ensure everyone communicates well, for a successful project that launches on time and on budget.

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March 23, 2020 — I will be discussing the use of Divi and WooCommerce after version 4 of Divi is released. We will look at the options and how to use the new features so we don’t need to use third-party plugins to format items, carts and account features etc.

Divi 4.0 and new features
Setup of global settings on Header, Body, Footers
Setup of Blog Posts
Setup of Products
Setup of 404 Page
Discussion about the inbuilt ‘Divi Help and Support Center’ – System Status, Safe Mode and Elegant theme support