December 12, 2016 — There is a hype surrounding the WordPress REST API these days. People focus on how it will change the future of WordPress, allow developers to expand the range of projects they can build, make WordPress popular outside its own bubble.

As a project manager working for a company heavily invested in the development of the REST API, I felt a lot of pressure to understand what it is, how it will change things for developers, clients, and – well, me. You see, I’ve been building WordPress sites for the past 4 years, with almost non-existent development skills. Is the REST API going to change that? What will it mean for small agencies? What will it mean for theme shops?

We rarely talk about are the challenges presented by the REST API, especially for non-developers, mostly because the only people who talk about the REST API are developers.

This talk provides a short guide to the WordPress REST API from a non-developer perspective what is it, how it will change WordPress development, combined with some thoughts on the impact it will have on projects created with WordPress and the people creating them.

– cover some of the hype around the REST API
– look at what REST is
– look at how the REST API will impact WordPress development. I’ll cover different ways that people are using it
– tells a funny story about two clueless PMs learning how the REST API changes building sites with WordPress the hard way
– look at the impact that the REST API will have on WordPress businesses

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December 12, 2016 — You use WordPress on a regular basis, maybe even to make a living, and you want to get involved in the community. How can you step into the community and be a good citizen? How can you be helpful? How can you disagree in a constructive way? Find out how you can help make WordPress better by being a good citizen in the community.

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December 12, 2016 — Lisa Sabin-Wilson, Chief Operating Officer and Co-Founder at WebDevStudios will talk about how they leverage the power of community with the BuddyPress plugin to build intranet portals for government and business operations and training.

December 12, 2016 — Products and services can be designed to be exclusive or inclusive — it’s a conscious choice, and it’s often about the traditional tradeoffs of quality, price, and deadlines to achieve greater margins and profitability. However, computational products and services have ushered in a new world where we can now ship products instantaneously at marginal costs close to zero — which brings unprecedented and immediate accessibility to the largest total addressable market imaginable via the Internet. It means that the nature of design needs to change, and also the way we think of *who* we are designing for needs to change. I’ve just begun this journey within the WordPress universe, and I’ll be sharing what I’ve gathered thus far on how more inclusive approaches to design are the key to better designed products and service in tech.

December 12, 2016 — Do you feel you should raise your rates but you don’t know how? Do you deliver value to your clients but they don’t seems to appreciate?
Let’s explore the world of effective negotiation, project assessment, and value creation.
This presentation will provide immediate tools to correctly evaluate client’s needs, negotiate better rates, and effectively over deliver outstanding value that cannot be ignored

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December 12, 2016 — In this talk, I will go through what a lot of developers haven’t thought about: what happens when you actually get customers. Sure, you’ve worked on your product very hard and you’re sure that it’s going to be very good for a lot of people, but have you considered how to respond to complaints? Do you have a crisis plan ready, or are you winging it? Doing customer support well is down to preparation, and I’ll be telling you how.

I’ll mainly discuss the importance of synchronous communication across platforms, and how to achieve this. It comes down to three different areas:

1. Tone of voice
2. Choice of platform
3. Rules of engagement (how do we, as a company, deal with things)

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December 12, 2016 — You want to learn how to build an accessible website or plugin and have no idea what is important or where to start? In this talk Rian will explain the most important issues and where to get help and documentation.
Also she will show you how to test your work and how to read the rest results.

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December 12, 2016 — Anil Gupta is a developer and resides in Ahmedabad, India. Anil and Aslam Multani started a company called Multidots in a rented apartment, two old computers, bad internet service and turned it into a company that now employs over 100 people worldwide that delivers professional web and mobile solutions.

December 11, 2016 — This is a talk about the people of WordPress, intentionally showcasing diversity in as many ways as possible. Location, culture, gender; we’re a cross section of humanity. We’ll talk about some of the stories that have been published on HeroPress.com as well as some that have not.

December 11, 2016 — Instant Articles fills the gap for the information revolution we are living and how WordPress leverages this from single person companies to really huge corporations.

Comparison Web vs Instant Articles

A detailed structure on how any web link shared on Facebook platform differs from an Instant Article ready link. It goes into details of web browsers and how Instant Articles solves this kind of problems. Opportunity of having content centered to readers, enriching even more the web experience.

How WordPress links the Solution

Most of nowadays publishers are single or small companies, with small or even NO engineering resources. The WordPress platform helped leverage this platform with small or no engineering support, making Instant Articles possible for these companies. WordPress helped to publish the content on more channels and also the open source ecosystem is boosting how the Instant Articles platform is evolving.

Lessons Learned

A small part of how things go on the open source community and how Facebook is listening thru this channel and making improvements to accomplish the most important asks of community on this awesome project that brings