December 7, 2015 — Celebrates the accomplishments of the last year, and look forward to more good things to come as Matt Mullenweg delivers the “State of the Word” from WordCamp US 2015.

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December 7, 2015 — You never discuss rates with a plumber. You never try to pay them in visibility. You would never let your 13 years old cousin fix your leaking pipes. But your clients do that all the times with you. My presentation analyses how a WordPress consultant can become a better marketer, a better professional, and more profitable leveraging what plumbers do every day.

December 7, 2015 — The story of Open Media Foundation or how a small group of geeks is trying to improve the media scene in Bulgaria using Open Source Tools.

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December 7, 2015 — HTML is the language of the web. Designers and Developers use it to create your website. They use it everyday. However, they aren’t the only ones who need to know HTML – writers, editors, marketers, evangelists, and content strategists, also need to know HTML. HTML is for everyone. When starting out, most people feel intimidated by HTML, because it’s code. Fortunately, it is designed to be easy to write. I’ll explain how HTML works, which parts of it you need to know, and provide you with some reference material to assist you with your writing.

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December 5, 2015 — Increase your audience by writing translation ready plugins and themes WordPress is growing every day – from 18% of the web in 2013 to 23% in 2014. In 2014, with the release of WordPress 4.0, international downloads surpassed English downloads for the first time.
Some of the largest portions of non English downloads come from countries where English is not an option at all. For software creators this means that if your product is not localized, it’s not going to be used at all.
This talk clarifies the terms internationalisation (i18n) and localisation (l10n) and explains the benefits of writing translation-ready plugins and themes. It also provides advice for small business owners, plugin and theme developers on how to grow their international community and create their product evangelists outside of the English speaking world, which can exponentially lead to product growth alongside the core project.

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December 5, 2015 — The presentation will cover and list the needed steps to make a statistically valid split test on WordPress website which will improve the business. The usual pitfalls with test length, validity, proper preparation, alignment with business strategy will be covered and solutions provided. Tools for the testing process would be shortly covered as well.

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December 5, 2015 — React.js and Flux by Facebook shook the JavaScript world by rethinking the basic approach to reacting to data changes. This new approach is extremely important for WordPress developers in the age of the modern REST API.

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December 4, 2015 — With the REST API shortly due to be merged into WordPress core, this will be a talk/workshop about advanced theming techniques that allow theme developers to utilise it. The session will take the shape of a background to the WP REST API and how it works, and an exploration of building themes that mix best practice, current theming techniques with pioneering theming techniques of the future.

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December 4, 2015 — Content is king, and yet the comparative value of content has fallen non-stop since the dawn of the internet.

This talk is a discussion of the content marketing supply/demand paradox and how a CMS like WordPress fits into that reality.

December 3, 2015 — How do you develop a process where your client is a partner in creation?

Learn to manage expectations, facilitate communication and provide results.