April 19, 2019 — Blogging was always about writing, but in 2018 our readers have less time to consume content and more content to consume.
If you want to continue to reach and grow your audience you’ll need to think beyond words alone. That’s a realisation I had in 2016, it’s one that made me change the way I blogged.
Since then I’ve built stronger relationships with readers, won multiple awards for my blog and added new income streams to my business.
I’m going to show you what I did and how you too can supercharge your blog with audio, video and visual content.
August 13, 2018 — In this workshop, you’ll unlearn the 3 most common mistakes business owners make when trying to create content for their website, you’ll discover what pillars of expertise are and how they help you avoid writers block and you’ll start playing around with the Matrix Method and go home with at least a month worth of content ideas.
August 9, 2018 — “You’ve spent hours (maybe months) creating a gorgeous website or maybe you paid someone else to design it for you, but what’s next? How do you consistently add content to your site? Learn tips and hacks to use video to create content for your blog, social media, newsletters and much more.
Never run out of content again!
July 25, 2018 — Creating a professional blog post is more important than it’s ever been. Why? There are a handful of reasons, but one major one is due to the amount of competition. In 2017 WordPress.com reported 2000+ blog posts every minute. You read that right. Every minute!
Today I want to share my top 5 findings with you. I trust that if you read and apply these, you will create content that will truly stand out.
#1 Content (Draft)
#2 Craft a Title
#3 Select a Featured Image
#4 Content (Edit)
#5 Content (Format)
Creating a professional blog post that will stand out is no simple task. However, after years of practice and hard work, I’ve come up with these 5 points above. Ever since I implemented these points, my traffic has skyrocketed. I firmly believe that the same thing will happen to you when you implement these points.
June 11, 2018 — Writing a new blog or page for your WordPress website can take hours of research and crafting to get it just right. Learn how to leverage plugins and social media to re-promote that content from your WordPress site in ways to save you time and effort.
In this session, you’ll learn:
– The best plugins for re-promoting your content and settings to use on those plugins
– New content types you can create from your original work
– What social media sites are best for promoting your content in new ways
– Tools to share your content over and over again with very little time on your part
Don’t let that well-researched, well-written piece get stale and lose all engagement on your website.
Session Summary: (key takeaways)
Attendees will learn plugins, social media platforms, and time saving free tools to help repurpose their existing content to get more traffic to their WordPress site.
May 9, 2018 — Mantener un blog es una tarea más compleja de lo que uno se imagina. Empiezas muy motivado pero al cabo de un tiempo se te acaban las ideas y es difícil conseguir alcanzar un ritmo de trabajo constante y garantizar una frecuencia de publicación regular.
Si a todo esto le sumas el hecho de tener que promocionar tus contenidos en redes sociales, seguramente desistas y acabes abandonando el blog en cuanto veas que no estás consiguiendo llegar a unos números mínimamente decentes.
En Nelio nos pasaba esto y por ello mejoramos toda nuestra estrategia de contenidos utilizando herramientas que nos han ayudado a superar todas nuestras expectativas con nuestro blog. En esta ponencia explicaremos cómo gestionamos nosotros todo el proceso editorial que va desde la generación de ideas hasta la promoción de nuestros contenidos.
November 14, 2017 — The topic will cover how to start off by creating an idea for your blog based on one’s passions and interests, and it’ll delve into detail about creating content.
How to help create blog titles that are suitable for social media and help in generating readership for one’s blog.
It will also look at repurposing content for dry days.
November 11, 2017 — Producing great content is just the start. Reaching your intended audience is the next critical part.
WordPress is not just the ultimate platform for content creation, it can be leveraged in many different ways to build that important reach – through social and email integration and more.
Over the past 8 years, I’ve used WordPress in ways that build those connections, starting with No Treble (a site for bass players). I’ve learned what it takes to get content shared across the social web, how to use WordPress’s incredible built-in features (like category feeds) to generate relevant, high engagement email newsletters and more. I’ve since applied this learning to several client sites with similar success.
No Treble grew to be (and continues to be) the most read publication for bass players in the world (online or off). We’ve been able to shape WordPress into something that has grown our Facebook audience to over 272,000 fans, and we send out 90,000+ emails each month – all triggered by the content we publish on WordPress.
October 10, 2017 — Most, not all bloggers hit the dreaded wall called Bloggers Block. You blog, but you either fall into one of the following:
1. You’ve reached a plateau with your site, and just cannot seem to write any more.
2. You really are not sure what you can cover on your site. (For those with businesses, you might be scared of spamming.)
3. You are afraid you might be copying other sites in your niche, that may be covering the same topics.
4. Juggling family or personal issues.
There’s a solution for all of these!
I am going to go over some tips to help you overcome Blogger’s Block, and get you to think outside the box when coming up with loads of topics for you. Don’t let search results scare you- your blog voice and your knowledge can do wonders for you!
October 8, 2017 — Just as an occasional Tweet is not a social media campaign, having a blog doesn’t mean that you’re doing content marketing. While blogging is a key component, a weekly blog post probably isn’t enough by itself to give your business the boost you want. Let’s talk about strategy, branding, and developing a killer content marketing plan with your WordPress blog at the core of it all.