Simon tells his story of becoming a salesperson after 20 years as a designer. Now heading up the Commercial team at Pragmatic, one of Europe’s largest WordPress agencies, he reveals how agencies experiencing rapid growth can win business and retain valuable clients. For agencies and freelancers who want a professional approach to sales with a creative touch, Simon shares practical advice on positioning your business, pitching digital solutions, and creating a unique value proposition, with a sprinkle of sales presentation tips to ensure you stand the best chance of success.