July 4, 2015 — Automated marketing is a key tool in managing shopping-cart abandonment. This talk steps you though developing and deploying automated drip and nurture campaigns.

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July 4, 2015 — While a graduate student at Tufts University, my old lab called “Center for Engineering Education and Outreach” (CEEO) wanted to jump on the “online virtual classroom” bandwagon. I was tasked with finding the appropriate platform to kick-start our venture into this space. I decided to go with WordPress due to it being free and supported by a large, healthy community of diverse people around the world.

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July 3, 2015 — I had multiple websites before and recently I created the new one marketing myself vs. businesses. I want to share the power behind your own personal and professional brand. Topics discussed:
How to create powerful and influential personal/professional brand – How to stand out in the crowed – How to create new opportunities – How to be a leader in your niche

July 3, 2015 — Are you a nonprofit web manager? Are you using your website as a tool to interact with your constituents? With Nathan Porter’s favorite box of tools, you can maximize your website interactions, display data in a more personalized way, collect information on how your viewers interact with your website, and display dynamic data to your visitors.

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July 3, 2015 — Communication between WordPress professionals and non-technical clients is an age old problem that eats up budget, leads to unmet expectations and prevents us from delivering superb results. I’ll talk about the aha moment I had in the middle of a client conversation that led to the birth of Rollerblade (rollerbladeapp.com), review some common client problems and offer solutions.

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July 2, 2015 — I’ve been through a divorce, had to fire friends, lived — almost daily — with insecurity no matter how successful we or I have been, felt the guilt of success as well. I talk openly about how I see a mental health counselor and am an advocate for good mental health, especially as an entrepreneur who now leads a team of 23 people. Would talk about some of the strategies outside of having a counselor that I have done/do to maintain good mental stability in this often crazy job.

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July 2, 2015 — I’d love to share my story of how I learned to optimize my freelance copywriting WordPress website when I started my business 6 years ago. Through successfully applying DIY SEO and learning from the school of hard knocks, generating passive consistent leads helped sustain my business and take me from copywriter -> SEO copywriter – > SEO training and consulting for other small to mid-sized businesses and design agencies.

July 2, 2015 — This How-To session is designed for bloggers and web admins who have very active blogs on their site and want to make sure they are getting the most out of their images. The How-To covers how to Optimize your images for size, quality, responsiveness, and search engine optimization.

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July 2, 2015 — Will your website get loved on? Or shot down? Get ready for this honest, no-holds-barred critique of websites submitted by you, the audience. If you’re brave enough to put your website in front of our panel of experts – design, SEO, technical, and content – you’ll be richly rewarded and armed with great feedback, advice, and a game plan of how to take your site to the next level. The entire audience will be sure to enjoy this fun session and walk away with actionable insights for your site and your business.

July 1, 2015 — Many of us already know that BuddyPress is a great solution for internal communication for groups, and is an excellent alternative to email threads, social network groups, and some project management apps, but did you know you can create a private social network with BuddyPress, and lock down your installation? We discuss some methods used in making a BuddyPress site accessible only to those whom are members, hiding the installation, as well as many of the caveats of using more common ‘private-access’ communication mediums, such as corporate email and facebook groups. This talk is a great fit for anyone new to or familiar with BuddyPress that would like to use it as a secure place to communicate with their employees, family, or other groups.

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