September 27, 2015 — A/B testing can dramatically improve the performances of our online businesses. No matter if you are running an E-Commerce, a publishing site or a personal blog, these tools definitely help our decision making. There are many ways to perform A/B tests, but only a few ways to do them right. My presentation will explore the basics of A/B testing on WordPress, going through the available online tools, the common mistakes and the right procedures.

June 29, 2015 — A great growth strategy can dramatically improve the performances of our online businesses. No matter if you are running an E-Commerce, a publishing site or a personal blog, having a good plan and well oiled tools definitely help our decision making.

June 25, 2015 — A great growth strategy can dramatically improve the performances of our online businesses. No matter if you are running an E-Commerce, a publishing site or a personal blog, having a good plan and well oiled tools definitely help our decision making. Next to a solid planning there are many ways to perform A/B tests, Usability tests, and performance tracking but only a few ways to do them right. Luca’s presentation explores strategies of growth WordPress and the basics of A/B testing, going through the available online tools, the common mistakes and the right procedures.

June 1, 2015 — Guerrilla usability testing is an inexpensive and speedy way to put users at the centre of your design process. It can help to keep clients focused on strategic goals, over personal their colour preferences. Lily shows you how to design and run a guerrilla usability testing session to get valuable feedback from people on the street.

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February 23, 2015 — Applying usability techniques doesn’t have to involve a lab with one-way mirrors. Just-in-time usability techniques like heuristic evaluations, card sorting, user personas, task scenarios, and in-person and online testing can make a huge difference in the user’s experience — and your business results.

February 18, 2015 — WordPress itself shows how important usability is. One of the major reasons why WordPress became the industry standard is because it’s so easy to use. It is (relatively) easy to develop with WordPress and it’s easy to run WordPress sites. Sure, there are more ‘powerful’ tools, but are they that friendly to use?

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January 1, 2015 — This presentation discusses established usability principles that can help inform your decisions on content and layout, including important things that must be remembered for those looking at your website on mobile platforms.

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November 19, 2014 — We all think that we know what is best. We build our sites and applications the way we think it should be. But let’s admit it, we are not our users. So, in what ways can we create a better experience for our users? During this session, you will learn how to help make your site or application a better user experience through a few simple steps like interactions, typography, and testing.

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August 21, 2014 — Hvad kan du gøre for at dit WordPress-websted kan bruges af så mange som muligt? Har du hørt om tilgængelighed? Med få tiltag kan dine websteder, og hele internettet, blive mere tilgængeligt for alle.
Vi kigger både “foran” og “bagved” et WordPress-websted. Præsentation henvender sig til alle – hverdagsbloggere og slutbrugere, samt dem der laver websteder til andre, fordi de kan lære ting til gavn for deres egne slutbrugere.

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August 13, 2014 — We create applications for our users They have different skills, different styles, different abilities and they use our sites in many different ways. Let’s discuss the way that users use our site and remember the users we forget.

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