August 15, 2016 — Heroes? Pricing tables? THE GRID? Why DO all websites look like the same? Starting with a well-organized theme framework and a little SASS, this talk will cover how to identify user experience patterns and stories that guide your visitors where you want them to go, while giving you the freedom to create new designs that stand out from the sea of sameness prevalent in today’s websites. We also cover how curating your own pattern library enables you to hit the cornerstones of successful web design – Accessibility, Responsiveness, Usability, and Conversion.
August 15, 2016 — “These spreadsheets are killing me” was a complaint said to me about a year ago. Since then, I have been partnered with my client to build an internal tool that can standardize their sales quoting process, replace their current CRM process, and remove operational bottlenecks that prevent the business from scaling. This presentation covers the of development of the tool with WordPress, concerns in the process, and tools utilized.
August 15, 2016 — We all have a “toolbox” of tried and tested techniques that we use again and again when developing, but is there another way? Possibly a simpler way? This is not a talk about doing CSS the “right way”, but looking at some lesser known CSS that you may not know about and that might (hopefully) prove useful.
August 15, 2016 — Web analytics tools gather data and attempt to turn it into information about human behaviour. If you don’t know how Google Analytics does this, you’ll never know how reliable the information is. This talk will expose you to the failings of web analytics tools and raise your level of consciousness so you can see beyond the numbers.
August 15, 2016 — Developers and designers work together on a daily basis to bring custom WordPress builds to life, but sometimes the process can be a bumpy ride! Designers and developers both approach a site design and build from very different angles and this can cause issues. I’ll draw on my own experience of the good, the bad and the ugly to outline some ways that designers and developers can adapt their workflows to work more effectively together.
August 15, 2016 — Whether you’re using WordPress as a blogger, a brand or a social enterprise, placing your audience at the heart of the content you publish can make the experience more rewarding.
This talk explores why audience-led content performs better and gives you practical advice on how to create content that builds a relationship with your community of users.
It covers:
The principle of attracting, engaging and converting your audience by meetings needs
Implications of Google’s Hummingbird and RankBrain updates and Google’s Search Quality Guidelines
Understanding audience needs: how to mind-map intentions and tools to use to research search trends
Understanding user journeys: analysing trigger events and the decision-cycle
Tailoring content to mind-sets: how to use psychographic framing
Testing and refining: tools and metrics to use to analyse WordPress content performance and make improvements to increase engagement
August 15, 2016 — WordPress is well known for its culture of remote workers, with people from all across the globe collaborating on projects, often without ever even meeting each other.
The benefits are numerous, enabling organisations to access the best talent without geographic constraints and allowing individuals to balance their work and personal lives in ways that are not possible in a conventional office environment.
But collaborating as a team of remote workers also comes with many challenges. I will share tips from 9 years of remote working at Wholegrain Digital to hopefully inspire others to try remote working and to help them do it successfully.
August 15, 2016 — “This is a 15-minute Lightning Talk*
A last minute addition – Josh Levinson will talk about React and some simple ways to drop it into WordPress.
August 14, 2016 — Tammie Lister works for Automatic and resides in the United Kingdom. She helped organize WordCamp Brighton 2016 and works with the Design Team.
Publish August 15
August 14, 2016 — Podcasting and live streaming have gained in popularity. There is just a podcast for just about everything you can think of today. And, with YouTube, Periscope, and Mixlr, you can live stream audio or video. In this session, you’ll learn how to record, edit, and publish your podcast or live stream with WordPress, and how to use WordPress plugins to embed your live stream or distribute your podcast to iTunes, Google Play, Stitcher, and other podcast outlets.