June 6, 2017 — The most important factor for people in web design is, that it makes it easy for them to find what they want. Yet, so many websites are so poorly structured, that it’s impossible to do so. If you want to learn what content should be on your site or how your menu should be structured: this talk is for you.

Information architecture is something serious, however, the majority of businesses have structured their sites in an bad way, using the ITTIR-method – “I think this is right”. While common sense is a useful tool and a lot of sites are very simple (e.g. 5 pages total), there’s a better way to go about it. If you already have tens of pages on your site, you should do proper information architecture analysis. Guiding people through the vast amount of information on offer is something that requires thought and research. Intuitive navigation doesn’t happen by chance. So don’t jump the visual part of of your webdesign too quick, but take plenty of time to think about the architecture of the information you offer on your site.

This helps you answer user’s four most important questions when they arrive at a website:

Am I in the right place?
Do they have what I am looking for?
Do they have anything better (if this isn’t what I want)?
What do I do now?
After this talk you’ve learned what content should be on your website and how you should structure it.

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June 6, 2017 — Alain is a freelance software engineer and WordPress consultant.

In his talk he presents a case study of wrapping a legacy WordPress site into a scalable architecture, using a combination of existing and custom packages, that provides the following benefits:
– services architecture that lets plugins define their dependencies, with automatically resolved loading order
– auto-wiring dependency injection that allows coding against interfaces instead of implementations
– configuration management that can account for differences in environments
– centralized logging throughout the entire site that can be sent to logging servers
– bus system that handles events and commands without blocking the frontend
– all of this without any noticeable impact on content editors

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June 6, 2017 — Nela Dunato is a brand and web designer with over a decade of professional experience. She’s worked in several web development agencies before becoming a full-time freelancer in 2013.

She said design is easy to see, and this makes it an easy target to shoot down by anyone and everyone. Bad design process leads to many problems, such as matters of personal taste-determining the outcome of the project, and endless revisions that postpone the website launch date. In this presentation, you’ll learn the two biggest mistakes designers and other professionals make in their process, and how to fix them so your design concepts get accepted faster.

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June 6, 2017 — Ross is a freelance website developer, communications consultant and accidental WordPress expert who helps organisations use technology to make the world better.

He said In person client and user training can be difficult to arrange, time-consuming, and expensive. He’s using screencasts and animated GIFs in client training and support for a while now and it’s good for everyone involved. He talks through why it’s so good to do, how to get started, what tools and setup you need, and how your work can help others too.

June 6, 2017 — WordPress professional, community junkie, business explorer. She make WordPress things happen from Torino, Italy: Polyglots and Community team member, Meetup and WordCamp organizer.
She said People read on screen differently than on paper and formatting the text will help them get to the end of it.
She shows how to leverage the options available in WordPress and it will teach you how to fix some common problems with a few HTML tags.

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June 6, 2017 — Craig Martin has seen WordPress businesses as a publisher and an e-commerce user, and also helped hundreds of business grow their online presence.

He will share some of the pitfalls and power-plays to help small businesses grow into bigger ones, telling stories from work and WordPress.

June 6, 2017 — Dave Walker is a freelance cartoonist based in Essex, UK. He has used WordPress to create cartoon websites since 2005. These have included sites with cartoons for bloggers, cyclists and churchgoers, along with his own blog and portfolio site, davewalker.com. Dave draws a weekly cartoon for the Church Times newspaper, and his forthcoming book, ’The Cycling Cartoonist’, is to be published by Bloomsbury in June 2017.

In his talk I shared some handy hints for running a creative business using WordPress, including some of the themes and plugins he found most useful, lessons learned, and mistakes made (and there have been a few of those). All illustrated with some cartoons, including one or two brand new ones created specially. Drawing experience not required.

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June 6, 2017 — Tammie works at Automattic, the company behind WordPress.com. She has a varied background including psychology, design, front end development and user experience. She is a contributor to WordPress and passionate about Open Source.

She explain how can you truly create an experience without knowing who you are creating it for? Why does so much get made without user research? Why do so many creating experiences not run user tests or engage with their users at any point? It isn’t a privilege of the wealthy agency or invested company. In this talk, she shows why knowing your user’s matters and how you can start truly understanding them to make a better experience.

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June 6, 2017 — Crispin is a consultant specialising in UX and agile practice. Almost 20 years professional experience of user focussed development and open source frameworks.

Crispin Read on Object Oriented User Experience had some great ideas on how to take briefs/requirements and break them down in easy-to-understand ways.

Fitting user focused design methodologies into a development process needn’t be difficult. Our objectives as UX practitioners, as designers, as developers, as product owners etc are the same – to build the best possible thing in the time we have and within budget.

June 6, 2017 — Stewart is the lead developer and founder at Powered By Coffee.
He spoke on WordPress Developer Operations for Beginners and covered some basics to get started:

Git & Version Control
Dependence Management
Automation
Deployments